Soda Communications
Soda Communications is a public relations agency based in Melbourne (founded 2012).
This profile is unclaimed. Register as an agency to claim it.
About Soda Communications
Founded in 2012 by Chriss Mannix, Soda Communications emerged from a desire to offer an alternative to the rigid, often impersonal structures of larger PR firms. Based in Melbourne, Australia, the agency was built on the premise that strategic communications could be both high-impact and highly adaptable. With a team of around 25 employees and an annual revenue of $2 million, Soda Communications has carved out a distinct space in the Australian market, operating from its headquarters at 437 St Kilda Rd, Melbourne, Victoria, as well as a Sydney presence.
An Editorial-First Approach to Public Relations
Soda Communications positions itself as an "editorial-first PR agency," meaning its core philosophy revolves around creating newsworthy platforms for its clients rather than simply pushing out press releases. This approach ensures that every campaign is built on a foundation of genuine storytelling and media relevance. The agency’s expertise spans issues management, strategic communications, and media relations, with a strong emphasis on media strategy development and media outreach. By focusing on what makes a story compelling to journalists and audiences, Soda Communications helps clients cut through the noise in a crowded media landscape. The team’s media relations professionals work closely with clients to develop media partnerships and secure earned media coverage that aligns with broader business objectives.
Comprehensive Services for Diverse Needs
Beyond traditional media relations, Soda Communications offers a wide array of services designed to support clients across the full marketing communications spectrum. These include social media management, events management, experiential marketing, and brand positioning. The agency also provides copywriting and content creation, website development, and below the line communications, ensuring that messaging is consistent across all channels. For clients looking to amplify their reach, Soda Communications offers media buying and campaign management services. The agency’s capabilities in crisis management and issues management are particularly valuable for businesses navigating sensitive or high-stakes situations. Here is an overview of the key services Soda Communications provides:
- Strategic communications and issues management
- Media relations strategy and media outreach
- Social media management and content creation
- Event management and experiential marketing
- Brand positioning and marketing communications
- Copywriting, content creation, and website development
- Media buying and media partnership development
- Campaign management and crisis communications
Who Benefits from Working with Soda Communications
Soda Communications is a strong fit for a diverse range of organisations, from multinational corporations to startups. The agency’s boutique size allows it to offer personalised attention and flexibility, while its team’s experience ensures a level of strategic depth typically associated with larger firms. Notable clients include BIG4 Holiday Parks, one of Australia’s largest leisure companies, reflecting the agency’s ability to handle high-profile accounts. The agency is particularly well-suited for businesses that value creativity and individuality, as well as those that require a partner who can manage both day-to-day media relations and complex issues management. With a focus on accountability and commercial results, Soda Communications is an ideal choice for organisations in Melbourne and beyond that are seeking a PR partner that treats every client with respect, regardless of budget or size.
Key facts
- Team size: 11-50 employees
- Headquarters: 437 St Kilda Rd, Melbourne, Victoria, Australia, 3004
- Address: 437 St Kilda Rd , Melbourne Victoria Australia 3004
- Annual revenue: 1600000
- SIC codes: 7381
Keywords & focus
Topics and areas Soda Communications works with.
- issues management
- strategic communications
- media relations
- social media management
- events management
- copywriting & content creation
- brand positioning
- experiential marketing
- marketing communications
- content creation
- website development
- below the line communications
- public relations & communications services
- media buying
- services
- media relations strategy
- media outreach
- event management
- media relations professionals
- media relations firm
- b2b
- public relations
- events and activations
- media partnerships
- media strategy development
- media relations management
- media relations services
- media relations expertise
- media relations specialists
- campaign management
- +26 more
Technologies
Gmail, Google Apps, Apache, Mobile Friendly, Google Maps (Non Paid Users), Google Maps, Google Analytics, WordPress.org
Industries served by Soda Communications
Soda Communications works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Melbourne
If you are looking for alternatives or more options in Melbourne, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Soda Communications
Common questions and answers about Soda Communications, their services, location, and how to work with them.
- Where is Soda Communications located?
- Soda Communications is headquartered in Melbourne.
- What services does Soda Communications offer?
- Soda Communications offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Soda Communications serve?
- Soda Communications serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Soda Communications a verified PR agency?
- Soda Communications is listed on Online PR. Verification status is shown on their profile.
- How can I contact Soda Communications?
- You can visit their website at http://www.sodacommunications.com.au
- How many reviews does Soda Communications have?
- Soda Communications has 0 client reviews with an average rating of 0.0 out of 5.
- When was Soda Communications founded?
- Soda Communications was founded in 2012.
Share your experience
Be the first to leave a review for Soda Communications.
Are you Soda Communications?
This profile hasn't been claimed yet. Claim it to start receiving quote requests directly from clients, manage your listing, and respond to leads.
Claim this listingLooking for Soda Communications? Visit their website to contact them directly.