Strike Media

Strike Media is a film public relations and entertainment marketing company based in London, United Kingdom, that has operated since 2009. Founded by Wez Merchant, the firm focuses exclusively on the motion picture and video distribution industry, offering a full suite of services designed to support theatrical releases, live cinema events, press campaigns, and home entertainment distribution. With a foundation built on over 22 years of combined industry experience, Strike Media has developed a reputation for handling campaigns across diverse film genres, from horror and family films to documentaries and independent productions.

Specialized Services for Film and Entertainment

Strike Media tailors its offerings specifically to the needs of film producers, distributors, and studios. The agency's core capabilities include film festival publicity, press junkets, premieres, media drops, and influencer outreach. They also provide international film publicity, out of home advertising, event management, brand partnerships, and promotions. A significant portion of their work involves film award campaign strategy, where they craft targeted media strategies to maximize visibility during awards season. Their approach is highly collaborative, often working closely with clients on distribution strategy consultation and market research to ensure campaigns align with audience expectations and industry trends.

• Film festival publicity and press junkets
• Premieres, media drops, and influencer outreach
• International film publicity and out of home marketing
• Event management, brand partnerships, and promotions
• Film award campaign strategy and media strategy
• Distribution strategy consultation and market research
• Film campaign management for theatrical and home entertainment releases
• Specialized divisions for horror, family, and documentary films

Methodology and Approach

Strike Media emphasizes a resourceful and collaborative methodology, relying heavily on client referrals to build its business. The agency operates with dedicated divisions that cater to specific genres, such as horror films, family-oriented content, and documentary promotions, ensuring that each campaign receives a tailored strategy. Their process typically begins with a thorough understanding of the film's target audience and distribution channels, followed by the development of a comprehensive media plan that integrates traditional public relations with digital marketing and social media. The team at Strike Media also manages film genre publicity strategies, adjusting tactics based on the unique demands of each project. For example, horror film campaigns might prioritize influencer outreach and social media buzz, while family film publicity often involves brand partnerships and out of home advertising in family-friendly venues. This structured yet adaptable approach has allowed Strike Media to collaborate with both major film studios and independent productions, handling campaigns for notable titles and film festivals.

Location and Industry Focus

Based in London, England, at 12 Burleigh Street, Strike Media operates at the heart of the United Kingdom's film and entertainment industry. London's status as a global hub for media and film distribution provides the agency with access to a wide network of journalists, influencers, and industry professionals. The firm's location also supports its international film publicity efforts, allowing it to coordinate campaigns that span multiple territories. Strike Media's focus on the motion picture and video distribution sector means it understands the nuances of theatrical releases, home entertainment distribution, and live cinema events. Their team's combined experience in the entertainment sector ensures they can navigate the complexities of film marketing, from initial campaign strategy to post-release analysis.

Strike Media is a good fit for film producers, distributors, and studios seeking a dedicated partner for film publicity and marketing. The agency is particularly well-suited for projects requiring genre-specific expertise, such as horror, family, or documentary films, as well as those aiming for festival exposure or awards season recognition. Independent productions and smaller studios looking for a collaborative, referral-based agency with a strong track record in the UK and international markets will also find Strike Media's services valuable. Their comprehensive approach to campaign management, combined with a focus on results-driven media strategy, makes them a reliable choice for anyone needing targeted film PR and entertainment marketing support in London and beyond.