The Purpose Coalition
The Purpose Coalition is a public relations agency based in Victoria Bridge (founded 2018).
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About The Purpose Coalition
The Purpose Coalition is a United Kingdom-based initiative that works with businesses, universities, local councils, and NHS Trusts to address social mobility and break down barriers to opportunity. Founded in 2018, the coalition is led by This Is Purpose and serves a diverse range of organizations, from startups and charities to large enterprises and public sector bodies, all seeking to enhance their social impact and align their operations with broader societal goals. Based in Victoria Bridge, Northern Ireland, the coalition brings together stakeholders from across the UK to collaborate on creating more inclusive communities and workplaces.
How the Coalition Helps Organizations Drive Social Change
The Purpose Coalition operates at the intersection of public relations, public affairs, and social impact consulting. Its primary mission is to help organizations define and measure their contributions to social mobility, particularly for young people and underserved groups. Through its flagship Breaking Down Barriers Commission, the coalition sets out clear responsibilities for organizations, guiding them on how to support customers, colleagues, and communities more effectively. The coalition also runs the Purpose Lab, which develops evidence-based strategies to tackle social challenges, and implements the Purpose Goals framework—a set of metrics that allow organizations to track progress against key social barriers. This structured approach enables members to move beyond vague CSR or ESG commitments and instead adopt measurable, purpose-driven initiatives that deliver real outcomes.
Services and Specialties
The Purpose Coalition offers a range of services designed to embed social mobility into organizational strategy and communications. While the agency itself is a coalition rather than a traditional PR firm, its work closely aligns with public relations and communications services, helping members tell their social impact stories authentically. Likely capabilities include:
- Social impact strategy development and consulting
- Social mobility framework implementation and measurement
- Public affairs and policy advocacy support
- CSR and ESG reporting and communications
- Stakeholder engagement and coalition building
- Social impact data collection and analysis
- Event management and partnership facilitation
- Training and workshops on inclusive workforce practices
These services are underpinned by a focus on social justice, social inclusion, and business responsibility, helping organizations navigate complex social issues with practical, evidence-based solutions.
Location and Reach
The Purpose Coalition is headquartered at 99 Mulvin Road in Victoria Bridge, Northern Ireland, United Kingdom. Despite its relatively small base in a rural area, the coalition operates nationally, working with partners across England, Scotland, Wales, and Northern Ireland. Its location in Victoria Bridge reflects a commitment to grassroots engagement and accessibility, while its chair, Rt Hon Justine Greening, brings significant policy experience from her time as a UK government minister. This combination of local roots and national influence allows The Purpose Coalition to bridge the gap between community-level needs and high-level policy discussions.
The Purpose Coalition is a strong fit for any organization looking to deepen its social impact, particularly those in the public, private, or third sectors that want to move beyond tokenistic CSR. It is especially relevant for businesses and institutions seeking to align with the UK's levelling up agenda, improve social mobility outcomes, or develop purpose-driven initiatives that resonate with employees, customers, and stakeholders. With its focus on collaboration and measurement, the coalition offers a practical pathway for organizations committed to breaking down barriers and fostering social equity.
Key facts
- Team size: 51-200 employees
- Headquarters: 99 Mulvin Road, Victoria Bridge, Northern Ireland, United Kingdom, BT82 9JR
- Address: 99 Mulvin Road , Victoria Bridge Northern Ireland United Kingdom BT82 9JR
- SIC codes: 8399
Keywords & focus
Topics and areas The Purpose Coalition works with.
- breaking down barriers
- public relations
- people
- csr
- esg
- levelling up
- social mobility
- public affairs
- public relations & communications services
- social impact strategies
- social impact metrics
- social inclusion
- consulting
- social justice
- measurement standards
- management consulting
- opportunity barriers
- business responsibility
- purpose-driven initiatives
- services
- business collaboration
- social innovation
- social challenge solutions
- social advocacy organizations
- social outcomes
- social impact data
- social barriers
- social impact reporting
- social policy
- social mobility framework
- +44 more
Technologies
NSOne, YouTube, Squarespace ECommerce, Typekit, Mobile Friendly, Google Font API, Google Maps
Industries served by The Purpose Coalition
The Purpose Coalition works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about The Purpose Coalition
Common questions and answers about The Purpose Coalition, their services, location, and how to work with them.
- Where is The Purpose Coalition located?
- The Purpose Coalition is headquartered in Victoria Bridge.
- What services does The Purpose Coalition offer?
- The Purpose Coalition offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does The Purpose Coalition serve?
- The Purpose Coalition serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is The Purpose Coalition a verified PR agency?
- The Purpose Coalition is listed on Online PR. Verification status is shown on their profile.
- How can I contact The Purpose Coalition?
- You can visit their website at http://www.purpose-coalition.org
- How many reviews does The Purpose Coalition have?
- The Purpose Coalition has 0 client reviews with an average rating of 0.0 out of 5.
- When was The Purpose Coalition founded?
- The Purpose Coalition was founded in 2018.
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