TrailRunner International
TrailRunner International is a public relations agency based in Fort Worth (founded 2016).
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About TrailRunner International
TrailRunner International was founded in 2016 with a clear purpose: to offer a more integrated, multidisciplinary approach to strategic communications. The firm was established by seasoned professionals from the worlds of media, law, and finance, recognizing that modern challenges—from regulatory scrutiny to shareholder activism—demand more than traditional PR tactics. Headquartered in Fort Worth, Texas, United States, the firm has since grown to approximately 85 professionals and maintains additional offices in New York, San Francisco, and London. This geographic spread allows TrailRunner International to serve clients facing complex, cross-border issues while retaining a grounded, advisory-first culture rooted in its Texas base.
Core Focus and Approach
TrailRunner International positions itself as a strategy and communications advisory firm rather than a traditional public relations agency. Its work centers on helping clients navigate high-stakes situations where reputation, regulation, and business outcomes intersect. The firm's team includes former journalists, lawyers, financial analysts, and regulatory experts, which enables it to counsel clients on everything from litigation communications to cross-border M&A announcements. The firm is particularly known for its work in crisis management, where it combines media relations expertise with legal and regulatory understanding to protect and restore client reputations. Additionally, through its joint venture TrailRunner Sports, the firm provides strategic advisory and communications support to the sports and entertainment sector, including a notable partnership with the Women’s Sports Foundation to advance women's sports equality.
Services and Specialties
The firm offers a broad range of advisory services tailored to complex situations. While TrailRunner International does not list a fixed service menu, its expertise can be clustered into the following areas based on its team composition and client history:
- Corporate communications and executive leadership communication
- Crisis management and litigation communications
- Financial communications, including cross-border M&A communication and shareholder activism support
- Regulatory affairs support and information security consulting
- International strategy and international market entry
- Thought leadership and content development
- Media relations and media training
- Stakeholder engagement and reputation protection
- Social media management and influencer design support
- Event management and sports and entertainment communications
- Healthcare communications support
This service set reflects the firm's ability to handle both proactive communications campaigns and reactive, high-pressure scenarios. TrailRunner International often works alongside legal teams and corporate boards, providing counsel that bridges communications strategy with business and regulatory realities.
Who Benefits Most
TrailRunner International is best suited for organizations facing significant reputational, regulatory, or financial complexity. This includes publicly traded companies navigating activist investors or M&A announcements, law firms and their clients in litigation, and multinational corporations entering new markets. The firm also serves private companies, non-profits, and individuals in the sports and entertainment world who need strategic communications during critical moments. Given its multidisciplinary team and global office presence, TrailRunner International is a strong fit for clients who require a partner that can think like a lawyer, a journalist, and a financier simultaneously—without treating communications as a standalone function.
Key facts
- Team size: 51-200 employees
- Headquarters: Fort Worth, Texas, United States, 76102
- Address: Fort Worth Texas United States 76102
- Annual revenue: 25200000
- SIC codes: 8742
Keywords & focus
Topics and areas TrailRunner International works with.
- corporate communications
- influencer design support
- regulatory affairs support
- litigation communications
- crisis communications
- consulting amp advising
- thought leadership
- consulting advising
- financial communications
- international strategy
- public relations
- information security
- influencer design amp support
- public relations & communications services
- reputation protection
- crisis management
- stakeholder engagement
- healthcare communications support
- executive leadership communication
- event management
- social media management
- financial services
- cross-border m&a communication
- content development
- media training
- sports and entertainment communications
- consulting
- international market entry strategy
- media relations
- shareholder activism support
- +34 more
Technologies
Outlook, BambooHR, Slack, Google Font API, Nginx, Mobile Friendly, Google Tag Manager, WordPress.org, Remote, AI
Industries served by TrailRunner International
TrailRunner International works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about TrailRunner International
Common questions and answers about TrailRunner International, their services, location, and how to work with them.
- Where is TrailRunner International located?
- TrailRunner International is headquartered in Fort Worth.
- What services does TrailRunner International offer?
- TrailRunner International offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does TrailRunner International serve?
- TrailRunner International serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is TrailRunner International a verified PR agency?
- TrailRunner International is listed on Online PR. Verification status is shown on their profile.
- How can I contact TrailRunner International?
- You can visit their website at http://www.trailrunnerint.com
- How many reviews does TrailRunner International have?
- TrailRunner International has 0 client reviews with an average rating of 0.0 out of 5.
- When was TrailRunner International founded?
- TrailRunner International was founded in 2016.
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