Van Luyken
Van Luyken is a public relations agency based in Hilversum (founded 1978).
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About Van Luyken
Based in the Dutch media hub of Hilversum, Van Luyken has been a fixture in the Netherlands' public relations and communications landscape since 1978. Located at 1 Mart Smeetslaan in the Noord-Holland province, the agency operates in a city synonymous with broadcasting and media production. This strategic positioning gives Van Luyken unique access to talent and insights from the country's media centre, a fact that has shaped its approach to corporate and crisis communications over more than four decades.
Comprehensive Communications Services
Van Luyken offers a broad spectrum of services that span the full communications lifecycle. While the agency is perhaps best known for its crisis management and reputation work, its capabilities extend well beyond reactive situations. The firm provides strategic consulting, helping organisations define their communication strategies, manage issues, and strengthen their positioning in the market. A core part of their offering is training: they deliver presentation training, crisis training, and team coaching, drawing on the real-world experience of their consultants. Additionally, Van Luyken provides interim solutions and detachering, placing experienced communications professionals directly into client teams to handle specific projects or fill temporary gaps. Their service list reflects a holistic approach to communications:
- Communicatiestrategie and positionering
- Crisiscommunicatie, crisis management, and crisisplannen
- Reputatiemanagement and issuemanagement
- Interne communicatie and corporate communicatie
- Mediacontacten and public affairs
- Presentatietraining and communicatietrainingen
- Financiële communicatie and omgevingscommunicatie
- Online communicatie and producties
- Reputatie- en issuesmonitoring
- Interim-oplossingen and detachering
Expertise Rooted in Experience
What distinguishes Van Luyken from many communications agencies is the emphasis on practical, in-company experience among its consultants. The agency's professionals have typically held senior communications roles within organisations before moving into consultancy. This background means they understand the pressures and realities of internal communications departments, allowing them to offer pragmatic solutions that work in practice, not just in theory. Van Luyken's approach is described as flexible: they act pragmatically when possible and strategically when necessary. This dual capability makes them suitable for both day-to-day communications support and high-stakes crisis situations. The agency has also been recognised for its work, earning a third-place ranking in the communications consultancy category of the MT1000 2023, a respected Dutch business survey.
Who Van Luyken Serves
Van Luyken works with a wide range of organisations across the Netherlands, from corporate clients to public sector bodies and non-profits. Their expertise in financial communications, stakeholder communication, and public affairs makes them a natural partner for companies navigating complex regulatory or market environments. The agency's crisis communication protocols and crisis management services are particularly relevant for organisations in sectors where reputation is critical, such as healthcare, finance, and manufacturing. Because Van Luyken offers both strategic consulting and hands-on interim solutions, they can serve clients at all stages of a communications challenge—whether it's developing a long-term positioning strategy, training a leadership team, or managing an immediate reputational threat. For organisations in Hilversum and throughout the Netherlands that value a personal, experienced approach to communications, Van Luyken remains a reliable choice. Their longevity in the market, combined with a focus on quality and flexibility, makes them a good fit for any organisation that needs clear, actionable communications support from professionals who have been in their shoes.
Key facts
- Team size: 11-50 employees
- Headquarters: 1 Mart Smeetslaan, Hilversum, Noord-Holland, Netherlands, 1217 ZE
- Address: 1 Mart Smeetslaan , Hilversum Noord-Holland Netherlands 1217 ZE
- SIC codes: 8742
Keywords & focus
Topics and areas Van Luyken works with.
- interne communicatie
- profilering
- mvo communicatie
- presentatietraining
- marketing pr
- corporate communicatie
- public affairs
- mediacontacten
- leiderschapscommunicatie
- crisiscommunicatie
- communicatiestrategie
- issuemanagement
- reputatiemanagement
- communicatietrainingen
- producties
- positionering
- detachering
- online communicatie
- team coaching
- financiele communicatie
- omgevingscommunicatie
- interim
- public relations & communications services
- reputatie- en issuesmonitoring
- crisis training
- crisis management
- crisisplannen
- interim-oplossingen
- stakeholder communicatie
- crisis communicatieprotocols
- +44 more
Technologies
MailJet, Outlook, Microsoft Office 365, CloudFlare Hosting, Apache, Mobile Friendly, Google Tag Manager, WordPress.org, reCAPTCHA, Gravity Forms, Google Font API
Industries served by Van Luyken
Van Luyken works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Hilversum
If you are looking for alternatives or more options in Hilversum, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Van Luyken
Common questions and answers about Van Luyken, their services, location, and how to work with them.
- Where is Van Luyken located?
- Van Luyken is headquartered in Hilversum.
- What services does Van Luyken offer?
- Van Luyken offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Van Luyken serve?
- Van Luyken serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Van Luyken a verified PR agency?
- Van Luyken is listed on Online PR. Verification status is shown on their profile.
- How can I contact Van Luyken?
- You can visit their website at http://www.vanluyken.nl
- How many reviews does Van Luyken have?
- Van Luyken has 0 client reviews with an average rating of 0.0 out of 5.
- When was Van Luyken founded?
- Van Luyken was founded in 1978.
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