Voor de Wind, communicatie & coaching

Voor de Wind, communicatie & coaching is a strategic communications consultancy based in Delft, Netherlands, founded in 2010. The firm offers an integrated blend of public relations, communications advice, and coaching services, with a particular focus on the public sector. Its founder brings together experience as a communications advisor, teacher, coach, trainer, and examiner, creating a practice that combines strategic thinking with hands-on support for organizational change.

Services and Specialties

Voor de Wind, communicatie & coaching provides a range of services tailored to organizations navigating complex public environments. The core offering includes communications advice and coaching, with specialties in change communication, corporate communication and reputation management, board communication and spokesperson training, crisis communication, and participation processes. The firm also offers professionalization services, helping teams and individuals build their communication capabilities. A distinctive addition is equine-assisted coaching, where horses serve as co-coaches to facilitate personal and professional development. This method aims to enhance self-reflection and problem-solving skills by engaging both body and mind.

• Change communication and change management
• Corporate communication and reputation
• Board communication and spokesperson training
• Crisis communication
• Participation processes
• Professionalization and training
• Individual and team coaching
• Equine-assisted coaching
• Walk coaching and leadership discovery

Who They Help

Voor de Wind, communicatie & coaching primarily serves organizations working in the public domain. This includes government bodies, public institutions, and non-profits that face complex communication challenges. The firm’s approach is particularly suited to organizations undergoing change, those needing clearer positioning, or those seeking to become more communicative internally and externally. The founder’s background in teaching and examining communications professionals also means the firm can support teams looking to professionalize their communication functions. While the practice is rooted in the public sector, its coaching services are available to individuals and teams from any sector interested in personal growth, leadership development, or grief and loss support.

Approach and Philosophy

The approach of Voor de Wind, communicatie & coaching is described as result-driven, combining strategic thinking with practical action. The founder works with a coaching advisory style, aiming to move people and organizations forward with enthusiasm and energy. Key values include authenticity, creativity, compassion, entrepreneurship, and a focus on possibilities. The coaching methodology draws on solution-focused approaches, NLP (Neuro-Linguistic Programming), walk coaching, equine coaching, and leadership discovery. Equine-assisted coaching, offered at a location in Moordrecht, is a unique element: horses, as prey animals, are sensitive to non-verbal cues and can mirror clients’ hidden emotions or tensions, making the coaching process more experiential and effective. This method is designed to create a memorable and impactful experience for clients.

Location and Credentials

Based in Delft, Netherlands, Voor de Wind, communicatie & coaching operates from the historical city known for its technical university and rich cultural heritage. The firm’s headquarters are in Delft, Zuid-Holland, and coaching sessions with horses take place in nearby Moordrecht. The firm has been active since 2010, building a reputation for thoughtful, strategic communications work in the Dutch public sector. While the practice is small and founder-led, it offers a depth of expertise that larger agencies may not provide, especially in combining communication strategy with personal coaching.

Voor de Wind, communicatie & coaching is a good fit for public sector organizations seeking expert guidance on change communication, crisis management, or reputation building. It also appeals to individuals and teams looking for coaching that goes beyond traditional methods, particularly those open to equine-assisted work. For anyone navigating complex public communication challenges or seeking personal development through innovative coaching, this Delft-based firm offers a distinctive, integrated service.