Walking Together

Walking Together is a public relations and communications organization based in Catanduva, São Paulo, Brazil, that has built its reputation around community leadership and local economic development. Founded in June 2012 by Fábio Ennor Fernandes, the organization specializes in connecting entrepreneurs, business leaders, and socially conscious individuals from smaller cities, with a focus on promoting socioeconomic development through entrepreneurship and engagement in meaningful causes. Unlike traditional PR agencies that might focus solely on media relations or corporate communications, Walking Together operates as a global community of local leaders, emphasizing genuine connections and human-centered growth.

Expertise in Community-Driven Communications

Walking Together’s core expertise lies in public relations and communications services that are deeply rooted in community building and local empowerment. The organization’s approach is tailored to the unique dynamics of interior regions—smaller cities in Brazil—where networking, events, and partnerships often drive business growth more effectively than mass media campaigns. Walking Together facilitates experience exchange, expands professional networks, and engages members in business development initiatives through local chapters. This model is particularly effective for fostering “atitudes” (attitudes) and “mudancas positivas” (positive changes) within communities, as it leverages local leaders and social responsibility to create impact. The organization’s services are designed to help businesses and individuals build stronger ties with their local ecosystems, using tools like community networking, impact project development, and partnership development.

How Walking Together Applies Its Approach

Walking Together applies its community-driven philosophy through a structured network of local chapters, each coordinated by a global management team based in Catanduva. Since its first chapter opened in Cravinhos in 2013, the organization has grown its reach by focusing on “pequenas cidades” (small towns) and “interior” (inland) regions, where traditional PR strategies may not fully resonate. Walking Together’s activities include organizing local events, facilitating impact partnerships, and providing impact leadership training. The organization also emphasizes “nao reclamar” (not complaining) and “bom humor” (good humor) as core values, creating a positive, supportive environment for members. This approach helps Walking Together members—entrepreneurs, business leaders, and socially conscious individuals—develop a strong “atitude empreendedora” (entrepreneurial attitude) while fostering “amigos” (friendships) and “leve” (lightness) in their professional interactions.

Services and Specialties

Walking Together offers a range of public relations and communications services that align with its mission of community empowerment and socioeconomic development. While specific service offerings are not exhaustively listed, the organization’s keywords and operational model suggest the following likely capabilities:

• Community leadership and empowerment programs
• Local event planning and management
• Impact partnership development and facilitation
• Community sustainability initiatives
• Impact project development and implementation
• Impact leadership training for local leaders
• Community networking and building strategies
• Social responsibility advisory for businesses
• Entrepreneurship support for small cities
• Public relations and communications for interior regions

Who Walking Together Works With

Walking Together is an ideal partner for entrepreneurs, business leaders, and socially conscious individuals based in smaller cities or interior regions of Brazil, particularly those seeking to strengthen their local networks and drive positive change. The organization’s services are well-suited for professionals who value “networking” and “eventos” (events) as core business tools, and who want to engage in “causas” (causes) that benefit their communities. Walking Together also works well with local governments, community organizations, and companies looking to enhance their social responsibility and community sustainability efforts. For anyone operating in Catanduva or similar interior markets in Brazil, Walking Together offers a unique blend of PR, communications, and community leadership that prioritizes genuine connections over transactional relationships, making it a strong fit for those committed to long-term, human-centered development.