Altaroma

Founded in 2019, Altaroma emerged as a dedicated platform to champion Italian high fashion, with a specific focus on nurturing emerging designers, independent brands, and young creative talents. Based in the historic heart of Rome at 48 Via dell'Umilta, the organization was established to fill a gap in the fashion ecosystem by providing structured support for new voices in the industry. Under the leadership of Silvia Venturini Fendi, Altaroma has grown into a key institution for post-pandemic recovery and the promotion of female empowerment within fashion, positioning Rome as a vibrant hub for independent and sustainable design.

Current Focus and Events

Altaroma's primary activity centers around organizing biannual events that coincide with Rome Fashion Week. These events are held at unique venues across the city, blending physical showcases with digital streaming to reach a global audience. The organization places a strong emphasis on creativity, sustainability, and the discovery of new talents, showcasing over 100 designers per season. Key initiatives include the Fashion Hub, which connects emerging designers with professional networks, and the "Who is on Next?" project in collaboration with Vogue Italia, designed to nurture and launch young design talent. Altaroma's events feature a diverse range of collections, including clothing, accessories, and haute couture items, all highlighting Italian craftsmanship and sustainable practices.

Services and Specialties

Altaroma provides a comprehensive suite of services aimed at promoting and supporting emerging fashion designers. While specific service offerings are not detailed, based on the organization's activities and industry keywords, the likely capabilities include:

• Fashion show production and coordination
• Exhibition and showcase management
• Digital streaming and global audience engagement
• Professional networking and mentorship programs
• Brand development and promotional support
• Sustainability and craftsmanship advisory
• Access to industry professionals and media

These services are designed to help young designers gain visibility, connect with buyers and press, and build sustainable careers in the competitive fashion industry. Altaroma's focus on creativity and talent discovery makes it a unique resource in Rome's fashion landscape.

Who Benefits from Altaroma

Altaroma is an ideal platform for emerging fashion designers, independent brands, and young creative talents looking to break into the Italian and international fashion scenes. The organization is particularly well-suited for designers who prioritize sustainability, craftsmanship, and innovative design. Additionally, industry professionals such as buyers, journalists, and stylists benefit from the curated showcases and networking opportunities. For brands seeking to align with female empowerment and post-pandemic recovery initiatives, Altaroma offers a supportive and forward-thinking environment in Rome, Italy.