Années Lumière

Années Lumière is a Paris-based public relations and communications agency that has spent 25 years building a distinctive reputation in fundraising and cause-related communication. Founded by Jean di Sciullo at 24 Rue Saint-Antoine in the 4th arrondissement of Paris, France, the agency grew out of his earlier work establishing the communications and fundraising department at Institut Curie. This background gave Années Lumière a rare, hands-on understanding of how non-profits and public-interest organizations can connect with donors and the wider public.

Fundraising expertise and 360° public-interest communication

Années Lumière specializes in what it calls "360° communication d'intérêt général" — holistic communication for the public good. The agency has created and executed over 200 fundraising campaigns, often blending direct marketing, print, digital, and offline channels to mobilize donors, raise awareness, and drive behavior change. Its work includes campaigns for Institut Curie, the Cathédrale d'Évry, the Croix-Rouge's Carte d'Urgence, and the Don de Vie organ donation initiative. These campaigns have earned the agency multiple industry awards, including four Grands Prix Stratégie du marketing direct, an Effie award for the Cathédrale d'Évry campaign, a Victoire de la Médecine for the organ donation campaign, and a Prix Cristal for the Fondation Greffe de Vie's web strategy. Années Lumière also received a Grand Prix de la communication visuelle for the "Reza à l'assaut de la Bourse" event during the Semaine de la finance solidaire, and a Caducée in 2014 for the national diabetes prevention campaign for the AFD.

Core services and capabilities

While Années Lumière does not publish an exhaustive service list, its track record and industry positioning suggest a focused set of offerings. The agency likely provides the following services:

• Fundraising strategy and campaign development
• Direct marketing and donor acquisition
• Public-interest communication (prevention, information, awareness)
• Print and offline publishing, including art books and editorial projects
• Event communication and sponsorship activation
• Digital and web strategy for non-profits
• Brand positioning and messaging for cause-related organizations
• Media relations and press outreach

Années Lumière also has a notable strength in print and offline publishing, having produced around one hundred art books. This capability complements its digital and direct marketing work, allowing the agency to craft multi-channel campaigns that feel cohesive and impactful.

Who Années Lumière works with

The agency's client base appears to center on non-profits, foundations, hospitals, cultural institutions, and public-interest organizations. Its campaigns for Institut Curie, the Croix-Rouge, the Fondation Greffe de Vie, and the AFD (French Diabetes Association) demonstrate a strong track record in health, medical research, and social causes. Années Lumière also works with religious and cultural institutions, as shown by its work for the Cathédrale d'Évry and its art book publishing. The agency's founder, Jean di Sciullo, emphasizes that the agency's strategic fundraising creations are often better known than the agency itself — a sign, he notes, of effective, behind-the-scenes work. Années Lumière is a good fit for organizations that need sophisticated, results-driven fundraising and communication strategies, particularly those in the health, social welfare, and cultural sectors. Its Paris location makes it well-suited for French and European clients, though its experience with national campaigns suggests it can handle projects of any scale. For organizations seeking a partner with deep expertise in donor mobilization and public-interest communication, Années Lumière offers a proven, award-winning approach.