Aura
Aura is a public relations agency based in Stockholm (founded 2014).
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About Aura
Aura is a public relations and communications agency based in Stockholm, Sweden, operating from 47 Sveavaegen in the city's Stockholm County. Founded in 2014, the agency focuses on helping organizations navigate complex reputational landscapes through a blend of strategic communications, data analytics, and digital ecosystem management. While Aura's core offering centers on public relations, its work extends into areas like trust and reputation management, employer branding, and brand experience, often integrating multichannel marketing and influencer marketing to amplify client messages.
Services and Specialties
Aura's service portfolio is built around the interconnection of trust and growth, emphasizing data-driven approaches to communications. The agency specializes in helping clients build and maintain trust with stakeholders, particularly in B2B contexts. Key areas of expertise include:
- Public relations and communications strategy
- Trust and reputation management
- Digital ecosystem optimization and management
- Social impact and sustainability communications
- Employer branding and change management
- Data analytics and marketing technology integration
- Brand strategy and identity development
- Influencer marketing and social media management
- Multichannel marketing and digital marketing
- Management consulting for societal value creation
This range of services reflects Aura's positioning as a consultancy that bridges traditional PR with modern digital and strategic needs. The agency's focus on data-driven growth and analytics suggests a strong emphasis on measurable outcomes, while its work in sustainability and social impact indicates a commitment to helping clients align their communications with broader societal values.
Who They Help and Their Approach
Aura primarily serves B2B organizations, though its expertise in brand experience and multichannel marketing also applies to consumer-facing brands. The agency is particularly suited for companies undergoing digital transformation, managing corporate responsibility initiatives, or seeking to strengthen trust with key audiences. Aura's approach combines management consulting principles with communications expertise, often helping clients optimize their digital ecosystems and integrate trust-building into growth strategies. This is reflected in keywords like "trust and growth interconnection" and "trust and corporate responsibility," which suggest a holistic view of how communications drive business outcomes.
The agency's work in employer branding and change management indicates capabilities in internal communications and organizational culture, while its focus on creativity and brand strategy points to a strong creative component. Aura likely works with clients across various sectors, but its emphasis on sustainability and social impact suggests particular relevance for industries like energy, technology, and professional services where reputation and trust are critical.
Location and Credentials
Based in Stockholm, Sweden, Aura benefits from being in one of Europe's most innovative communications markets. Stockholm's status as a hub for technology, sustainability, and digital innovation aligns well with the agency's focus areas. Since its founding in 2014, Aura has built a reputation for helping clients navigate the complexities of modern communications, from digital ecosystem management to societal value creation. While the agency's name is shared with other entities in Qatar and Singapore that operate in different sectors—such as food and beverage, asset management, and wealth management—the Stockholm-based Aura is distinctly focused on public relations and communications. This Swedish office serves as a dedicated consultancy for organizations looking to integrate trust-building into their growth strategies, using data analytics and multichannel marketing to achieve measurable results.
Aura is a strong fit for B2B companies, sustainability-focused organizations, and brands undergoing digital transformation that need a strategic, data-informed PR partner. Its combination of management consulting, digital marketing, and reputation management makes it particularly valuable for clients seeking to align communications with business goals in a credible, transparent way.
Key facts
- Team size: 11-50 employees
- Headquarters: 47 Sveavaegen, Stockholm, Stockholm County, Sweden, 113 59
- Address: 47 Sveavaegen , Stockholm Stockholm County Sweden 113 59
- SIC codes: 8742
Keywords & focus
Topics and areas Aura works with.
- public relations & communications services
- b2b
- multichannel marketing
- sustainability and social impact
- digital transformation
- data-driven growth
- trust and reputation management
- employer branding
- brand experience
- analytics
- management consulting
- digital ecosystem optimization
- societal value creation
- digital ecosystems
- social impact
- data analytics
- influencer marketing
- trust building
- trust and growth interconnection
- marketing technology
- trust and corporate responsibility
- trust and influence
- branding and identity
- digital ecosystem management
- brand strategy
- social media
- trust and growth
- change management
- digital marketing
- creativity
- +69 more
Technologies
NMU AB, Outlook, Microsoft Office 365, Microsoft Azure Hosting, Cloudflare DNS, Route 53, WP Engine, Atlassian Cloud, Netlify, OneTrust, React Redux, The Trade Desk, Webflow, MongoDB, Sprig, Salesforce Live Agent, Slack, Salesforce, Linkedin Marketing Solutions, Vimeo, Google Play, Active Campaign, Facebook Login (Connect), Facebook Custom Audiences, Bing Ads, Hubspot, Google Analytics, YouTube, M...
Industries served by Aura
Aura works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Stockholm
If you are looking for alternatives or more options in Stockholm, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Aura
Common questions and answers about Aura, their services, location, and how to work with them.
- Where is Aura located?
- Aura is headquartered in Stockholm.
- What services does Aura offer?
- Aura offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Aura serve?
- Aura serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Aura a verified PR agency?
- Aura is listed on Online PR. Verification status is shown on their profile.
- How can I contact Aura?
- You can visit their website at http://www.aura.group
- How many reviews does Aura have?
- Aura has 0 client reviews with an average rating of 0.0 out of 5.
- When was Aura founded?
- Aura was founded in 2014.
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