Broadsight
Broadsight is a public relations agency based in Vancouver (founded 2023).
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About Broadsight
Broadsight is a public relations and communications technology company based in Vancouver, Canada. Founded in 2023, the company provides a software platform designed to help communications teams manage the full lifecycle of media inquiries and internal service requests. While the firm itself operates within the PR and communications industry, its primary offering is a SaaS tool rather than a traditional agency service model. Broadsight’s platform addresses a common pain point for in-house communications departments: tracking, logging, and reporting on the volume and nature of requests they handle daily.
Core Capabilities and Services
The Broadsight platform is built around automating the capture and organization of media inquiries and internal communications requests. Key capabilities include:
- AI-powered auto-logging of media requests from email, reducing manual data entry
- Centralized media contact database management
- Workflow automation for team coordination and response drafting
- Media request filtering and visibility tools to prioritize urgent inquiries
- End-to-end tracking of request history, from initial inquiry to final response
- Built-in analytics and data visualization for team performance metrics
- Searchable archive of all media interactions and service requests
- Integration with existing CRM and team collaboration software
These features are designed to replace spreadsheets, shared inboxes, and ad-hoc tracking methods that many communications teams rely on. By centralizing this data, Broadsight aims to provide a single source of truth for media relations activities and internal service delivery.
Methodology and Approach
Broadsight’s approach is data-driven and efficiency-focused. The platform uses artificial intelligence to automatically log and categorize incoming media requests from email, eliminating the need for team members to manually record each interaction. Once logged, requests can be linked from end-to-end, creating a clear audit trail of how each inquiry was handled. The system then visualizes this data through built-in analytics, allowing teams to identify patterns—such as peak inquiry times, common topics, or response time trends—without additional reporting work. Broadsight also emphasizes team coordination by providing visibility into who is handling which request, reducing duplication and ensuring accountability. The platform has been in development since 2019 and is currently used by communications teams at some of North America’s largest research universities, Canadian Crown corporations, healthcare organizations, and private-sector companies.
Location and Client Fit
Headquartered at 6251 Cecil Green Park Rd in Vancouver, British Columbia, Broadsight serves a geographically diverse client base that includes organizations across Canada and the United States. The company’s Vancouver location places it within a growing technology and communications hub, allowing it to tap into local talent and maintain close relationships with clients in the Pacific Northwest and beyond. While Broadsight is not a traditional PR agency that offers strategy or media pitching services, its platform is a good fit for in-house communications teams that handle a high volume of media inquiries and internal requests. Organizations that struggle with tracking the full scope of their work—especially those in regulated sectors like healthcare, higher education, or government—may find Broadsight useful for demonstrating the value and productivity of their communications function. The platform is particularly suited for teams that want to move from reactive, manual tracking to a more systematic, data-informed approach to media relations management.
Key facts
- Team size: 11-50 employees
- Headquarters: 6251 Cecil Green Park Rd, Vancouver, British Columbia, Canada, V6T 1X8
- Address: 6251 Cecil Green Park Rd , Vancouver British Columbia Canada V6T 1X8
- SIC codes: 7375
Keywords & focus
Topics and areas Broadsight works with.
- communications
- crm
- team organization
- data gathering
- media relations
- issues management
- analytics
- productivity
- public relations & communications services
- workflow automation
- media team workflow optimization
- team collaboration software
- media inquiries response drafting
- media request filtering
- media request visibility
- team coordination
- media contact database management
- media team analytics
- media request history tracking
- media team performance metrics
- media request logging
- media inquiry logging
- data visualization tools
- media request tracking
- public relations
- services
- media team collaboration platform
- media team productivity
- media relations management
- media inquiries tracking
- +77 more
Technologies
Route 53, Gmail, Google Apps, Amazon AWS, Hubspot, WordPress.org, Linkedin Marketing Solutions, Apache, Vimeo, Google Tag Manager, Mobile Friendly, Nginx, YouTube
Industries served by Broadsight
Broadsight works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Broadsight
Common questions and answers about Broadsight, their services, location, and how to work with them.
- Where is Broadsight located?
- Broadsight is headquartered in Vancouver.
- What services does Broadsight offer?
- Broadsight offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Broadsight serve?
- Broadsight serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Broadsight a verified PR agency?
- Broadsight is listed on Online PR. Verification status is shown on their profile.
- How can I contact Broadsight?
- You can visit their website at http://www.broadsight.ca
- How many reviews does Broadsight have?
- Broadsight has 0 client reviews with an average rating of 0.0 out of 5.
- When was Broadsight founded?
- Broadsight was founded in 2023.
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