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CPR Communications & Public Relations

CPR Communications & Public Relations is a public relations agency based in Melbourne (founded 1994).

Melbourne Founded 1994 11-50 employees

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About CPR Communications & Public Relations

CPR Communications & Public Relations works with organisations operating in complex, high-accountability environments across Australia. The firm serves a diverse client base that includes government agencies, local councils, health and aged care providers, education institutions, mining and resources companies, renewable energy projects, and Aboriginal and Torres Strait Islander organisations. Its clients are typically entities facing public scrutiny, regulatory pressure, or the need to build social licence for their operations.

How CPR Helps Clients Navigate Public Accountability

Founded in 1994, CPR Communications & Public Relations brings over 25 years of experience in managing communications for clients where public perception directly affects operational outcomes. The firm specialises in helping organisations through issues that carry high public accountability—such as policy changes, community opposition, regulatory challenges, or operational incidents. CPR's team includes former journalists, political advisors, and public relations specialists who understand how media, government, and community stakeholders interact. This background allows the firm to provide strategic counsel that goes beyond standard media relations, focusing instead on protecting reputation, managing stakeholder expectations, and ensuring that clients can proceed with their initiatives even in contested environments.

Core Services and Specialties

CPR offers a comprehensive suite of services designed for organisations that need to communicate effectively under pressure. The firm's approach combines strategic planning with hands-on execution. Key areas of expertise include:

  • Crisis communication and issues management
  • Government relations and public policy advocacy
  • Media relations and media training
  • Stakeholder engagement and community consultation
  • Reputation protection and public perception management
  • Digital campaign management and public affairs strategy
  • Issues identification and media monitoring
  • Crisis mitigation planning and preparedness

Because CPR Communications & Public Relations operates as a bi-partisan consultancy, it can work with clients across the political spectrum without being tied to any particular party. This flexibility is especially valuable for organisations that need to engage with governments of different stripes or navigate sensitive public policy debates.

Based in Melbourne with National Reach

Headquartered at 80 Collins Street in Melbourne, Victoria, CPR Communications & Public Relations draws on its location in Australia's second-largest city to serve clients across the country. Melbourne's status as a hub for government, media, and major industries gives the firm access to key decision-makers and influencers. While the team of 10-24 professionals is based in Melbourne, their work often extends nationally—particularly for clients in mining, energy, health, and local government sectors that operate across multiple states. As part of the Enero Group, CPR also benefits from an international network of marketing and communications businesses, providing additional resources for clients with cross-border needs.

Who Should Consider Working with CPR

CPR Communications & Public Relations is a strong fit for organisations that operate in highly regulated or publicly visible sectors, especially those facing specific challenges around community acceptance, government policy, or media scrutiny. Local councils, health and aged care providers, mining and resources companies, renewable energy developers, and education institutions are among those likely to benefit from the firm's expertise. Similarly, Aboriginal and Torres Strait Islander organisations seeking to communicate effectively with government and community stakeholders may find CPR's experience relevant. The firm is particularly suited to clients who need a strategic partner capable of handling both proactive communications and reactive crisis situations, rather than simply executing media campaigns.

Key facts

  • Team size: 11-50 employees
  • Headquarters: 80 Collins St, Melbourne, Victoria, Australia, 3004
  • Address: 80 Collins St , Melbourne Victoria Australia 3004
  • SIC codes: 8742

Keywords & focus

Topics and areas CPR Communications & Public Relations works with.

  • mining & resources
  • local government
  • health & allied industries
  • aged care
  • sustainability
  • information & communication technology
  • education
  • professional services
  • aboriginal & torres strait islander organisations
  • government relations
  • media relations
  • issues management
  • crisis communication
  • medtech
  • public relations & communications services
  • reputation protection
  • crisis management
  • stakeholder engagement
  • public policy analysis
  • issues identification
  • media monitoring
  • crisis mitigation
  • media training
  • public affairs
  • consulting
  • policy advocacy
  • media and public affairs
  • public perception management
  • digital campaign management
  • public affairs strategy
  • +30 more

Technologies

Cloudflare DNS, Outlook, CloudFlare Hosting, WordPress.org, Nginx, Google Maps (Non Paid Users), Mobile Friendly, Google Font API, Google Tag Manager, Google Maps, Remote

Industries served by CPR Communications & Public Relations

CPR Communications & Public Relations works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.

  • public relations & communications

Frequently asked questions about CPR Communications & Public Relations

Common questions and answers about CPR Communications & Public Relations, their services, location, and how to work with them.

Where is CPR Communications & Public Relations located?
CPR Communications & Public Relations is headquartered in Melbourne.
What services does CPR Communications & Public Relations offer?
CPR Communications & Public Relations offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
What industries does CPR Communications & Public Relations serve?
CPR Communications & Public Relations serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
Is CPR Communications & Public Relations a verified PR agency?
CPR Communications & Public Relations is listed on Online PR. Verification status is shown on their profile.
How can I contact CPR Communications & Public Relations?
You can visit their website at http://www.cprcomm.com.au
How many reviews does CPR Communications & Public Relations have?
CPR Communications & Public Relations has 0 client reviews with an average rating of 0.0 out of 5.
When was CPR Communications & Public Relations founded?
CPR Communications & Public Relations was founded in 1994.

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