Ellis Strategies

Ellis Strategies is a Boston-based public relations and communications firm founded in 2005 by a former news director with deep roots in broadcast journalism. The agency specializes in media training, crisis communications, public speaking coaching, and strategic message development. Unlike many PR firms that focus on broad campaign management, Ellis Strategies concentrates on the skills that help individuals and organizations perform effectively in high-stakes communication situations—whether in front of a camera, at a podium, or in a crisis. The firm’s services include media training for executives and public officials, video production and storytelling, crisis response planning, press release writing, and media content creation. The agency also offers real-time media feedback and media performance analysis, helping clients refine their messaging and delivery under pressure.

Who Ellis Strategies Helps

Ellis Strategies serves a diverse clientele that includes businesses, nonprofits, and individual professionals. The firm is particularly well-suited for executives who need to handle media interviews, public officials preparing for press conferences, and entrepreneurs looking to improve their public speaking. Given the founder’s background as a newsroom veteran and head writer for ABC’s Good Morning America, the agency is especially effective for clients who face high-pressure media situations and need to shape their message quickly and credibly. The firm also works with organizations undergoing reputational challenges, providing crisis management and crisis communications strategies that draw on decades of media experience. Ellis Strategies is a strong fit for anyone who needs to communicate clearly and confidently in public, from corporate leaders to nonprofit advocates.

Approach and Methodology

The agency’s approach is grounded in the practical realities of how newsrooms and media outlets operate. Rather than offering generic PR advice, Ellis Strategies focuses on message development and media handling skills that are tested in real time. The firm uses techniques such as media interview coaching, message refinement, and real-time feedback during training sessions. Clients learn how to handle difficult questions, pivot to key messages, and maintain composure under scrutiny. The agency also produces video storytelling and media content creation to help clients tell their own stories effectively. Ellis Strategies published a self-help guide to public speaking titled Don’t Just Say It: A News Director’s Guide to Public Speaking, which distills the firm’s expertise into practical advice for anyone looking to become more confident and effective when speaking to groups. The agency’s methodology is hands-on, personalized, and rooted in the belief that clear communication is a skill that can be learned and refined.

Location and Credentials

Based at 150 Staniford St in Boston, Massachusetts, United States, Ellis Strategies operates at the crossroads of traditional and non-traditional media. The founder’s experience as a news director for WBZ TV in Boston and WPRI TV in Providence, combined with time as head writer for Good Morning America, gives the firm a unique perspective on how media narratives are built and managed. This background allows Ellis Strategies to offer insights that go beyond standard PR tactics, helping clients navigate both legacy media and digital storytelling. The agency’s location in Boston places it at the center of a vibrant media and business community, but its services are accessible to clients across the United States. For organizations and individuals seeking strategic public relations, crisis communications, or media training from a firm with genuine newsroom experience, Ellis Strategies provides a focused, credible option.

• Media training for executives and public officials
• Crisis communications and crisis response planning
• Public speaking coaching and message refinement
• Video production and video storytelling
• Media interview techniques and real-time feedback
• Press release writing and media content creation
• Media performance analysis and message development

Ellis Strategies is a good fit for professionals and organizations that need to strengthen their communication skills, especially those who face media scrutiny or need to deliver high-stakes presentations. The firm’s hands-on, experienced approach makes it particularly valuable for executives, public officials, and nonprofit leaders who want to ensure their message is heard clearly and credibly. Whether preparing for a crisis, refining a public speaking style, or learning to handle media interviews with confidence, clients of Ellis Strategies benefit from decades of newsroom and communications expertise.