Honner

Honner is a public relations and communications consultancy based in Sydney, Australia, specializing in multi-stakeholder communications for financial, consumer, and corporate brands. Founded in 1997, the agency has built a strong reputation for navigating complex regulatory and reputational environments, particularly within the financial services sector. Honner’s work spans the Asia-Pacific region, with capabilities extending into key markets such as China, Korea, Japan, and Southeast Asia, making it a valuable partner for organizations operating across borders.

Core Specialties and Services

Honner’s service offering is deeply rooted in the intersection of corporate communications, financial PR, and content marketing. The agency provides strategic counsel and tactical support across a range of disciplines, including media relations, investor relations, and stakeholder engagement. Its expertise in financial storytelling and crisis communication is particularly noteworthy, given the agency’s long-standing focus on the financial services industry. Honner also offers media training, helping executives and spokespeople navigate high-stakes interviews and public appearances. Below is a summary of the key services Honner provides:

• Corporate communications and reputation management
• Financial PR and investor relations
• Content marketing and content hub development
• Media relations and media outreach
• Digital and social media strategy
• Crisis communication and crisis response planning
• Media training and spokesperson coaching
• B2B and B2C communications
• Influencer marketing and media engagement
• Sector-specific campaign management
• Pro bono support for select initiatives

Methodology and Approach

Honner’s approach is defined by deep industry knowledge and a commitment to measurable outcomes. The agency begins with a thorough content audit and stakeholder mapping to understand the unique challenges and opportunities facing each client. From there, it develops tailored strategic plans that align with business objectives, whether that involves managing a corporate reputation, launching a new product, or navigating a crisis. Honner’s team, led by Founder and CEO Philippa Honner, emphasizes long-term partnerships over transactional relationships, often embedding itself within client teams to ensure seamless execution. The agency’s methodology is particularly effective for financial institutions and professional services firms, where precision and trust are paramount. Honner also leverages its strong media relationships across Asia to amplify client stories in key markets, ensuring that messaging resonates with diverse audiences.

Location and Regional Presence

Based in Sydney, Australia, at 10 Spring St, Honner operates at the heart of the country’s financial and corporate hub. This location allows the agency to serve a mix of Australian and multinational clients, many of which require communications support across the Asia-Pacific region. Honner’s team has established media relationships in China, Korea, Japan, and Southeast Asia, enabling it to execute campaigns that are culturally sensitive and locally relevant. While the agency is headquartered in Sydney, its regional footprint is a key differentiator, particularly for clients looking to expand their presence in Asian markets. Honner’s leadership, including General Manager Susie Bell and Chief Strategy Officer Fiona Parker, ensures that the agency remains agile and responsive to the evolving needs of its clients.

Honner is a strong fit for organizations in the financial services, professional services, and corporate sectors that require sophisticated communications support. The agency is particularly well-suited for companies navigating regulatory changes, mergers and acquisitions, or reputational challenges. With 25 years of experience and a track record of industry awards, Honner offers a blend of strategic depth and practical execution that is hard to find in the Sydney market. Whether you are a B2B firm looking to enhance your media profile or a financial institution seeking to improve stakeholder communication, Honner’s expertise in financial storytelling and crisis management makes it a reliable partner.