Lemon Queen

Lemon Queen is a communications and public relations agency that operates at the intersection of aviation logistics and strategic messaging. Founded in 2019 and headquartered at 92 Avenue de Wagram in Paris, France, the agency focuses primarily on the air cargo and air freight industry. In a sector where technical operations often overshadow brand identity, Lemon Queen helps clients build recognition, improve market presence, and communicate more effectively with stakeholders. The agency was established by Audrey Serdjebi, who brings over a decade of direct experience in aviation communications, giving the firm a grounded understanding of the industry's unique challenges and opportunities.

Specialized Services for Air Cargo and Freight Communications

Lemon Queen tailors its service offerings to the specific needs of air cargo and air freight companies. Recognizing that these businesses often struggle with low brand recognition and fragmented communication strategies, the agency provides a comprehensive suite of solutions. Its core capabilities include content strategy, social media management, press relations, and event organization. In 2023, Lemon Queen launched Lemon Green, a dedicated department focused on eco-communication, helping clients authentically highlight sustainability efforts. The agency also offers film production, website design, and the organization of corporate challenges and competitions, which can engage employees while showcasing company values. Below is a summary of the services Lemon Queen typically provides to its clients:

• Content strategy and content calendar development
• Social media strategy and paid campaigns
• Press relations and media outreach
• Event organization and eco-conscious booth construction
• Branding and brand recognition campaigns
• Lead generation (leadgen) and growth hacking
• Eco-stand construction and green event solutions
• Film production and website design
• Marketing strategy and advertising
• Industry visibility and market presence initiatives

Methodology: Strategy, Engagement, and Sustainability

Lemon Queen approaches each engagement with a focus on strategy first. The agency works closely with clients to understand their market position, then develops a tailored communication plan that may include content calendars, social media campaigns, and press strategies. A distinctive element of Lemon Queen's methodology is its emphasis on engagement through events and competitions. By organizing corporate challenges, the agency helps clients foster internal culture while externally demonstrating their values. Since 2023, sustainability has become a central pillar of Lemon Queen's work. Through Lemon Green, the agency advises clients on eco-communication, helping them avoid greenwashing while genuinely conveying environmental initiatives. This includes designing eco-friendly exhibition stands and promoting green event solutions. The agency's team, composed of directors, graphic designers, and event specialists, ensures that every project aligns with both business objectives and environmental responsibility.

Location and Industry Focus

Based in Paris, France, Lemon Queen is strategically positioned in a global hub for aviation and logistics. The agency's address at 92 Avenue de Wagram places it in the 17th arrondissement, close to major business districts and transport links. This location allows Lemon Queen to serve clients across Europe and beyond, particularly those involved in air freight and air cargo marketing. The agency's deep specialization in this niche sets it apart from generalist PR firms. By focusing exclusively on aviation logistics, Lemon Queen understands the terminology, regulatory environment, and competitive landscape that define the sector. Clients benefit from an agency that speaks their language and can quickly translate technical capabilities into compelling narratives.

Lemon Queen is a good fit for air cargo companies, freight forwarders, airlines, and logistics providers that want to improve their brand recognition and market presence. The agency is also well-suited for organizations seeking to integrate sustainability into their communication strategies or to create engaging events that highlight corporate culture. While its expertise is narrowly focused, Lemon Queen offers a depth of knowledge that generalist agencies rarely match. For businesses in the air freight industry looking to differentiate themselves in a competitive market, Lemon Queen provides a practical, experienced partner based in Paris, France.