LGcomms

LGcomms operates as a professional association headquartered in London, United Kingdom, with a sharp focus on improving communication standards within local government and the broader public sector. Unlike a traditional PR agency, LGcomms functions as a membership network and training body, helping public sector communicators navigate the unique challenges of public sector advocacy, stakeholder engagement, and crisis communication. Based at 82 Great Suffolk Street in London, the organization was incorporated in 2018 and has since become a central resource for professionals working in public sector communications across the United Kingdom.

Specialist Expertise in Public Sector Communications

LGcomms distinguishes itself by concentrating exclusively on the public sector communications landscape. This includes local government communication, public sector health campaigns, diversity and inclusion initiatives, climate change communication, and community engagement. The association’s expertise extends to public sector reputation management, public affairs, and strategic communication tailored to the specific needs of government bodies and political organizations. By focusing on these areas, LGcomms addresses the distinct regulatory, budgetary, and ethical considerations that define public sector work, offering a level of specialization rarely found in generalist PR firms.

How LGcomms Applies Its Expertise

Rather than delivering client campaigns directly, LGcomms strengthens the public sector communications profession through professional development, networking, and knowledge-sharing. The association runs regular regional seminars, publishes briefings on current topics, and operates a training program for future leaders in the field. A flagship event is the annual Academy conference, co-hosted with the Government Communication Service, which brings together practitioners from across the United Kingdom. LGcomms also facilitates public sector networks and membership benefits that help communicators share best practices, particularly in areas like public sector change communication, community support campaigns, and crisis communication. This collaborative model ensures that its 1,500+ members stay current with evolving standards and techniques.

Services and Offerings

LGcomms provides a structured range of services aimed at building capability and fostering collaboration among public sector communicators. Typical offerings include:

• Regional seminars and workshops on topics like public sector stakeholder engagement and strategic communication
• Publications and briefings covering current issues in local government and public sector communications
• A training and development program for emerging leaders in public sector communications
• The annual Academy conference, co-hosted with the Government Communication Service
• Networking events and public sector networks for peer support and knowledge exchange
• Guidance on diversity and inclusion initiatives, climate change communication, and health campaigns
• Support for crisis communication and reputation management in the public sector

These services are designed to address the practical needs of communications professionals working within political organizations, local authorities, and public sector bodies. LGcomms also emphasizes the importance of effective communication during challenging times, a theme that runs through much of its programming.

Who LGcomms Works With

LGcomms serves a network of public sector authorities and organizations across the United Kingdom. Its membership includes professionals from notable entities such as the British Council, DEFRA, and UNICEF, as well as local government communicators from councils and regional bodies. The association is particularly well-suited for individuals and teams working in public sector communications, public affairs, or community engagement who seek to enhance their skills, stay informed about policy changes, and connect with peers facing similar challenges. LGcomms is also a valuable resource for those involved in public sector diversity initiatives, health campaigns, or climate change communication, as the association provides targeted training and networking opportunities in these areas. For any communications professional operating within the public sector in London or across the United Kingdom, LGcomms offers a dedicated support system that prioritizes growth, diversity, and collaboration.