M Booth
M Booth is a public relations agency based in New York (founded 1984).
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About M Booth
Founded in 1984 in New York, United States, M Booth began as a traditional public relations agency. Over the decades, it has undergone a significant transformation, evolving from a media relations-focused firm into a full-service digital communications and creative agency. Headquartered at 666 3rd Avenue in New York, the agency now employs roughly 365 to 382 people and operates across 32 markets worldwide through its partnership with Next 15. With annual revenue of $64.6 million, M Booth has built a reputation for a people-first culture and a commitment to equity, creativity, and innovation.
Today, M Booth is best described as a culture-first agency that blends earned media with digital strategy, influencer marketing, and brand activation. The agency’s core philosophy centers on cultural competence—creating campaigns that resonate deeply with target audiences by understanding and reflecting their values, behaviors, and contexts. This approach has earned them recognition from industry peers, including being named PRovoke Creative Agency of the Year in 2023 and consistently ranking as a Best Place to Work. Their client roster spans sectors such as consumer tech, beauty, travel, luxury, food, winespirits, and wellness, with notable names including Google and Kelley Blue Book.
Services and Specialties
M Booth’s service offerings have expanded well beyond traditional PR. The agency now houses a diverse team that includes videographers, photographers, and copywriters, enabling them to produce integrated campaigns that move seamlessly across digital, social, and earned channels. While the agency’s official service list is not exhaustive, based on its industry keywords and client work, its core capabilities likely include:
- Corporate communications and media relations
- Digital strategy and digital content personalization
- Influencer marketing strategy and analytics
- Brand activation and culture-driven campaigns
- Media training and media outreach
- Market research and insights-driven stakeholder engagement
- Consumer PR for B2C sectors including beauty, travel, luxury, food, winespirits, and wellness
- Diversity and inclusion communications
These services are designed to influence stakeholder perceptions and consumer behaviors, with a strong emphasis on using data and cultural insights to inform creative work. M Booth’s digital media practice is particularly robust, focusing on earned-first strategies that build brand credibility and trust.
Who Benefits Most from M Booth
M Booth is a strong fit for brands that want to move beyond traditional press releases and into culturally relevant, integrated campaigns. The agency’s expertise in consumer tech, luxury, travel, beauty, and food makes it particularly appealing for B2C companies targeting sophisticated, trend-aware audiences. Its culture-first approach is ideal for organizations that value authenticity, diversity, and equity in their communications. Additionally, brands in the winespirits and wellness sectors will find M Booth’s deep industry knowledge valuable for navigating nuanced regulatory and consumer landscapes. However, the agency’s services are equally applicable to any company seeking to build a more meaningful connection with its stakeholders through earned media, digital innovation, and creative storytelling.
Key facts
- Team size: 201-500 employees
- Headquarters: 666 3rd Avenue, New York, New York, United States, 10172
- Address: 666 3rd Avenue , New York New York United States 10172
- Annual revenue: 70000000
- SIC codes: 7311
Keywords & focus
Topics and areas M Booth works with.
- corporate
- pr
- wellness
- media relations
- communications
- consumer
- winespirits
- public relations
- social media
- beauty
- travel
- luxury
- digital
- food
- consumer tech
- lifestyle
- public relations & communications services
- media training
- influencer marketing strategy
- digital media
- media outreach
- culture-first
- brand activation
- digital strategy
- market research
- influencer marketing analytics
- b2c
- diversity and inclusion
- digital content personalization
- culture-driven campaigns
- +151 more
Technologies
Route 53, Amazon SES, Gmail, Outlook, Google Apps, WP Engine, Pantheon, Netlify, Typeform, Slack, Greenhouse.io, WordPress.org, BugHerd, MailChimp, Google Tag Manager, Mobile Friendly, Vimeo, Circle, Remote, Google, Linkedin Marketing Solutions, Meta Ads Manager, TikTok, YouTube, Cision, Muck Rack, Facebook Pixel, Facebook, Instagram, Brandwatch, Sprinklr, Talkwalker, Monday.com
Industries served by M Booth
M Booth works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in New York
If you are looking for alternatives or more options in New York, here are other public relations agencies in the same city you can compare.
Frequently asked questions about M Booth
Common questions and answers about M Booth, their services, location, and how to work with them.
- Where is M Booth located?
- M Booth is headquartered in New York.
- What services does M Booth offer?
- M Booth offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does M Booth serve?
- M Booth serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is M Booth a verified PR agency?
- M Booth is listed on Online PR. Verification status is shown on their profile.
- How can I contact M Booth?
- You can visit their website at http://www.mbooth.com
- How many reviews does M Booth have?
- M Booth has 0 client reviews with an average rating of 0.0 out of 5.
- When was M Booth founded?
- M Booth was founded in 1984.
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