Publicity by Christina

Publicity by Christina is a public relations agency based in Boise, Idaho, United States, that specializes in helping entrepreneurs, authors, and speakers gain visibility through strategic podcast appearances. The agency focuses on securing guest podcasting opportunities for clients, particularly those from underrepresented backgrounds, transforming them from relatively unknown experts into recognized voices in their fields. With a targeted approach to media outreach and a strong emphasis on podcast pitching, the firm offers a structured pathway to building credibility and reaching ideal audiences.

Services and Specialties

Publicity by Christina provides a range of services centered around earned media and visibility marketing. While the agency’s primary focus is on podcast pitching and guest podcasting strategy, its offerings also encompass broader public relations and communications support. Based on the keywords and description, the likely services include:

• Podcast pitching and booking (targeted outreach to podcast hosts)
• Guest podcasting strategy (identifying ideal shows and crafting pitches)
• Media outreach for startups, small businesses, and online businesses
• Media relations and media engagement support
• Content creation (messaging refinement, call-to-action development)
• Media outreach consulting and strategy sessions
• Pre-interview preparation and coaching for podcast appearances
• Visibility marketing and publicity for entrepreneurs
• Media outreach for underrepresented voices and diverse perspectives

The agency emphasizes a results-driven process, offering a booking guarantee of 24 aligned podcast placements over a one-year engagement. This structure is designed to provide consistent exposure and measurable outcomes for clients.

Who They Help

Publicity by Christina primarily serves entrepreneurs, authors, speakers, and small business owners who want to increase their media presence but may lack the time or expertise to navigate the podcast landscape. The agency is particularly focused on amplifying underrepresented voices—those who have valuable insights but have not yet gained mainstream recognition. Clients typically include individuals or businesses in industries such as marketing, consulting, professional services, and personal branding. The agency’s approach is ideal for those who are ready to commit to a long-term visibility strategy, as the one-year program requires dedication to building a sustained media presence.

Approach and Process

The agency’s methodology is intentional and structured. It begins with a messaging consultation where a team expert helps clients refine their core message and call to action. This step ensures that the content is clear, compelling, and tailored to the target audience. From there, Publicity by Christina creates a strategic plan that identifies the right podcasts and topics for each client. The pitching phase involves direct outreach to podcast hosts, leveraging media outreach tools and resources to secure bookings. The agency also provides pre-interview sessions to help clients optimize their performance and maximize the impact of each appearance. This systematic process is designed to transform clients from “best-kept secrets” into go-to experts in their niches.

Location and Credentials

Headquartered in Boise, Idaho, Publicity by Christina operates within the United States, serving clients nationally. The Boise location allows the agency to tap into a growing entrepreneurial and tech community, while its remote-friendly model means it can work with clients across the country. The agency’s focus on podcast pitching reflects a modern understanding of media consumption—podcasts are a powerful medium for building authority and connecting with niche audiences. By specializing in this area, Publicity by Christina offers a targeted alternative to traditional PR, making media opportunities accessible to entrepreneurs who might otherwise be overlooked.

The agency is a good fit for entrepreneurs, authors, and small business owners who are ready to invest in a structured, year-long visibility program. It is especially suitable for those who want to build credibility through podcast appearances, particularly if they are from underrepresented communities or have a unique perspective to share. Clients should be prepared to collaborate closely on messaging and strategy, as the process requires active participation. For anyone seeking a reliable partner to navigate the crowded podcast landscape and secure meaningful media placements, Publicity by Christina provides a clear, results-oriented path forward.