Racepoint Global
Racepoint Global is a public relations agency based in Boston (founded 2003).
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About Racepoint Global
Racepoint Global is an independent creative and communications agency headquartered in Boston, United States, at 75 State Street. Founded in 2003 by Larry Weber, the agency has built a reputation for blending technology-driven strategies with human-centered storytelling. With a team of around 195 employees and offices in San Francisco, Washington D.C., London, and Beijing, Racepoint Global focuses on helping brands navigate the intersection of innovation and humanity. Their approach is earned-first, meaning they prioritize earned media and authentic engagement over paid placements, which is particularly effective in today’s fragmented media landscape.
Specialist Expertise in Technology and Healthcare Communications
Racepoint Global is particularly known for its deep expertise in the technology sector, where it helps companies humanize complex innovations. This includes everything from B2C tech brands to cryptocurrency and digital platforms. The agency also has a strong focus on healthcare communication strategies, addressing the unique challenges of regulatory environments, patient advocacy, and stakeholder trust. Their ability to simplify and communicate technical advancements—whether in artificial intelligence, digital health, or fintech—makes them a go-to partner for brands looking to build credibility and audience engagement in these fast-moving fields.
Integrated Communications and Digital Advocacy
The agency’s work goes beyond traditional media relations. Racepoint Global specializes in integrated communications that combine public affairs, crisis management, and digital advocacy. They design campaigns that move audiences from awareness to action, often leveraging influencer marketing, social media, and community management. A key part of their methodology is culture-driven marketing, which aligns brand messaging with broader societal trends and values. For example, they have executed global influencer campaigns for multinational clients, blending analytics with creative storytelling to ensure measurable impact. Their digital campaigns are built around user experience, ensuring that content resonates across platforms and drives meaningful engagement.
Services Offered
Racepoint Global provides a comprehensive range of services tailored to the needs of both startups and established enterprises. Their offerings typically include:
- Public relations and media relationship management
- Social media strategy and community management
- Influencer marketing and global influencer campaigns
- Digital marketing and advertising
- Public affairs strategy and digital advocacy
- Crisis management and reputation management
- Content creation and analytics-driven reporting
- Experiential marketing and brand marketing
This mix allows Racepoint Global to serve clients across industries such as technology, healthcare, education, and financial services. Their earned-first approach ensures that every campaign prioritizes authenticity, whether through media relations, social media, or influencer partnerships. The agency’s focus on analytics helps clients track performance and refine their strategies over time.
Who They Work With
Racepoint Global is a strong fit for brands that value innovation and need to communicate complex ideas to diverse audiences. Their clients range from tech startups seeking to establish market presence to multinational corporations managing global reputations. The agency’s experience in public affairs and crisis management also makes them suitable for organizations navigating regulatory changes or public scrutiny. Based in Boston, United States, with a global footprint, Racepoint Global is particularly adept at serving clients in the technology, healthcare, and financial services sectors. Their work with cryptocurrency and digital platforms further underscores their ability to stay ahead of emerging trends. For any brand looking to blend technology with human insight, Racepoint Global offers a strategic, data-informed partner that emphasizes authentic storytelling and measurable outcomes.
Key facts
- Team size: 51-200 employees
- Headquarters: 75 State St, Boston, Massachusetts, United States, 02109-1466
- Address: 75 State St , Boston Massachusetts United States 02109-1466
- Annual revenue: 70000000
- SIC codes: 7381
Keywords & focus
Topics and areas Racepoint Global works with.
- public relations
- social media
- influencer marketing
- integrated communications
- public affairs
- crisis management
- communications
- digital marketing
- advertising
- community management
- marketing
- media relations
- digital advocacy
- public relations & communications services
- culture-driven marketing
- public relations agencies
- digital platforms
- tech sector communications
- audience engagement
- global influencer campaigns
- digital campaigns
- humanizing technology
- healthcare communication strategies
- multinational clients
- user experience
- media relationship management
- b2c
- public affairs strategy
- cryptocurrency
- analytics
- +104 more
Technologies
Cloudflare DNS, Outlook, Microsoft Office 365, Mimecast, MailChimp SPF, Backbone JS Library, Pantheon, React, Barracuda Networks, Slack, Varnish, Mobile Friendly, WordPress.org, Nginx, Gravity Forms, Google Tag Manager, Vimeo, Remote
Industries served by Racepoint Global
Racepoint Global works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Boston
If you are looking for alternatives or more options in Boston, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Racepoint Global
Common questions and answers about Racepoint Global, their services, location, and how to work with them.
- Where is Racepoint Global located?
- Racepoint Global is headquartered in Boston.
- What services does Racepoint Global offer?
- Racepoint Global offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Racepoint Global serve?
- Racepoint Global serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Racepoint Global a verified PR agency?
- Racepoint Global is listed on Online PR. Verification status is shown on their profile.
- How can I contact Racepoint Global?
- You can visit their website at http://www.racepointglobal.com
- How many reviews does Racepoint Global have?
- Racepoint Global has 0 client reviews with an average rating of 0.0 out of 5.
- When was Racepoint Global founded?
- Racepoint Global was founded in 2003.
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