Rubenstein
Rubenstein is a public relations agency based in New York (founded 1954).
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About Rubenstein
Rubenstein is a strategic communications and reputation management firm based in New York, United States, serving a diverse clientele that ranges from major corporations and cultural institutions to real estate developers and legal practices. With a history dating back to 1954, the agency works with over 400 clients across 13 industries, including finance, media, entertainment, technology, and healthcare. The firm is particularly well-suited for established enterprises, non-profits, and high-profile individuals who require sophisticated counsel on public image and stakeholder engagement.
Strategic Counsel and Crisis Management
Rubenstein helps clients navigate complex communications challenges by offering strategic counsel that emphasizes authentic messaging and effective outreach. The agency is known for its crisis management expertise, particularly in high-stakes situations involving legal services, corporate reputation repair, and public image management. Whether a client is facing a media firestorm or seeking to proactively shape their narrative, Rubenstein provides the tactical guidance needed to protect and enhance their standing. The firm’s experience in corporate communications and public affairs allows it to craft messages that resonate with key audiences, from investors to the general public.
Services and Specialties
Rubenstein offers a comprehensive suite of services tailored to the needs of its clients. While the agency does not publicly list every service, based on its industries and keywords, its capabilities likely include the following:
- Media relations and media outreach
- Crisis communication for legal issues and corporate crises
- Reputation management and corporate reputation repair
- Content strategy and brand messaging
- Media training and leadership positioning
- Public awareness campaigns and civic engagement PR
- Real estate PR and celebrity PR
- Digital marketing and SEO
- Stakeholder engagement and public affairs
- Strategic counsel for B2B communications
These services are delivered with a focus on creating customized strategies that address each client’s unique objectives. Rubenstein’s approach combines the personalized attention of a boutique firm with the resources and reach of a larger agency, allowing it to handle everything from day-to-day media campaigns to large-scale reputation overhauls.
Location and Legacy in New York
Headquartered at 825 8th Avenue in New York, United States, Rubenstein has deep roots in the city’s cultural and civic landscape. Founded by Howard J. Rubenstein, the firm has been instrumental in shaping public perception for iconic New York institutions such as the New York Yankees, Saturday Night Live, News Corp., and MoMA. This long-standing presence in New York gives the agency unique insights into local media, politics, and business dynamics, making it a go-to partner for clients who need to navigate the city’s competitive environment. Under the leadership of President Steven Rubenstein, the agency continues to build on its legacy while adapting to modern communications challenges.
Rubenstein is an excellent fit for organizations and individuals who require high-level strategic communications support, particularly those in real estate, legal services, media, and entertainment. Its expertise in crisis management and reputation repair makes it especially valuable for clients facing sensitive issues or seeking to maintain a strong public image. While the agency’s client list skews toward larger enterprises and high-profile figures, its customized approach also benefits non-profits and civic groups looking to amplify their impact. For anyone in New York or beyond who needs a trusted partner for public relations and communications, Rubenstein offers a proven track record and a deep understanding of how to build and protect reputations.
Key facts
- Team size: 51-200 employees
- Headquarters: 825 8th Avenue, New York, New York, United States, 10019
- Address: 825 8th Avenue , New York New York United States 10019
- Annual revenue: 5923000
- SIC codes: 8742
Keywords & focus
Topics and areas Rubenstein works with.
- public relations
- strategic communications
- corporate communications
- crisis management
- reputation management
- media relations
- public relations & communications services
- media outreach
- real estate
- brand messaging
- legal services
- stakeholder engagement
- public image management
- public relations agencies
- content strategy
- corporate reputation repair
- b2b
- public relations and communications
- real estate pr
- digital marketing
- corporate communication
- media training
- public affairs
- crisis communication for legal issues
- media campaigns
- seo
- celebrity pr
- leadership positioning
- strategic counsel
- civic engagement pr
- +31 more
Technologies
Mimecast, Outlook, MailChimp SPF, WP Engine, Slack, Google Analytics, ShareThis, Shutterstock, Google Font API, Nginx, Mobile Friendly, WordPress.org, Google Tag Manager, AI, Muck Rack, Google
Industries served by Rubenstein
Rubenstein works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in New York
If you are looking for alternatives or more options in New York, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Rubenstein
Common questions and answers about Rubenstein, their services, location, and how to work with them.
- Where is Rubenstein located?
- Rubenstein is headquartered in New York.
- What services does Rubenstein offer?
- Rubenstein offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Rubenstein serve?
- Rubenstein serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Rubenstein a verified PR agency?
- Rubenstein is listed on Online PR. Verification status is shown on their profile.
- How can I contact Rubenstein?
- You can visit their website at http://www.rubenstein.com
- How many reviews does Rubenstein have?
- Rubenstein has 0 client reviews with an average rating of 0.0 out of 5.
- When was Rubenstein founded?
- Rubenstein was founded in 1954.
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