Salix & Co

Salix & Co is a strategic communications consultancy based in London, United Kingdom, that has built a reputation for deep sector expertise in health, education, and social care. Founded in 2008, the agency operates from its headquarters at 10 Balham Station Road, London, and has developed a distinctive approach that blends policy understanding with creative campaigning. The consultancy is particularly known for its work with leadership bodies and organisations that have transformational potential, rather than consumer brands or general business clients.

Specialist Expertise in Health, Education, and Social Care

What sets Salix & Co apart is its focused specialisation in three interconnected sectors: health, education, and social care. The agency's team includes former health editors of national newspapers, BBC producers and editors, and specialist writers with backgrounds in key trade journals. This insider knowledge of sector policy, politics, and media landscapes allows Salix & Co to provide counsel that is both strategically sound and practically grounded. The consultancy has been recognised for this expertise, winning PRCA Specialist Consultancy of the Year in 2015 and Corporate Vision awards for healthcare, education, and social care communications. For organisations operating in these regulated and politically sensitive fields, Salix & Co offers a rare combination of communications skill and sector-specific intelligence.

How They Apply Their Expertise

Salix & Co describes itself as a group of communicators, creatives, connectors, community builders, and campaigners. This identity shapes how they work with clients. Rather than simply executing press releases or managing media relations, the agency focuses on changing perceptions, managing reputations, and raising profiles through integrated campaigns. Their approach typically starts with strategic consultancy and planning, followed by creative campaign development, and then delivery through media relations, digital engagement, and community building. The agency also places strong emphasis on stakeholder engagement and policy influence, recognising that in health, education, and social care, public opinion is often shaped by political and regulatory environments. Crisis management and reputation management are also core competencies, particularly for organisations that face scrutiny from regulators, politicians, and the public.

Services and Capabilities

While Salix & Co does not publish a fixed service list, based on their sector focus and stated expertise, their capabilities typically include:

• Strategic consultancy and campaign planning
• Media relations and press office management
• Crisis communications and reputation management
• Thought leadership and content creation
• Digital and social media strategy
• Public attitude campaigns and perception change
• Stakeholder engagement and policy influence
• Employee engagement and internal communications
• Brand development and positioning
• Event planning and management
• Community building and influencer networks
• Purposeful workshops and training

This range of services allows Salix & Co to act as a full-service communications partner for organisations that need more than just media coverage. The agency can handle everything from brand strategy to web development, while maintaining a focus on the specific challenges of the health, education, and social sectors.

Who They Work With

Salix & Co's core client base consists of leadership bodies and organisations with transformational potential. This includes national health bodies, educational institutions, social care providers, charities, and professional associations. The agency is particularly suited to organisations that need to navigate complex policy environments, manage sensitive public perceptions, or build support for systemic change. Their associate network, which includes former health editors of national newspapers and specialist trade journalists, gives clients access to high-level media relationships that are rare for a consultancy of this size. For any organisation in the health, education, or social care sectors looking for a London-based consultancy that combines strategic thinking with sector-specific knowledge, Salix & Co offers a credible and experienced option. Contact Angus Wrixon at 07816 370122 or [email protected] for more information.