Secco Attuy Marketing Jurídico
Secco Attuy Marketing Jurídico is a public relations agency based in Sao Paulo (founded 2010).
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About Secco Attuy Marketing Jurídico
Secco Attuy Marketing Jurídico is a specialized marketing and communications agency based in Sao Paulo, Brazil, that focuses exclusively on the legal sector. Founded in 2010, the agency serves law firms, legal departments, and individual lawyers who need strategic communications support tailored to the complexities of the legal profession. With a team of around 18 professionals, Secco Attuy Marketing Jurídico has built a reputation for understanding the unique regulatory and reputational challenges that legal practitioners face in Brazil and beyond.
How They Help Legal Professionals
The agency's approach is rooted in the recognition that legal marketing requires a different playbook than traditional PR. Lawyers and law firms operate under strict ethical guidelines, which makes generic communications strategies risky or ineffective. Secco Attuy Marketing Jurídico helps clients navigate this landscape by offering services that respect professional boundaries while still building visibility and trust. Their expertise spans from content development and digital communication to crisis management and litigation PR, all tailored to the legal context. The agency also provides research and guides on legal rankings and awards, such as a 2025 edition that maps over 30 juridical rankings and awards, available as an e-book and podcast episode. This thought leadership helps clients understand where they stand in the competitive legal market.
Services and Specialties
While the agency's core focus is legal marketing, their service offerings cover a broad spectrum of communications needs. Below is a list of likely capabilities based on their industry focus and keywords:
- Campanhas e mobilização (campaigns and mobilization)
- Conteúdo e desenvolvimento (content and development)
- Litigation PR (public relations for legal cases)
- Comunicação jurídica (legal communication)
- Gestão de crises (crisis management)
- Gestão de reputação digital (digital reputation management)
- Comunicação digital (digital communication)
- Marketing jurídico (legal marketing strategy)
- Video marketing and video content creation
- Content marketing and legal content guides
- Consultoria de comunicação (communications consulting)
- Legal branding and brand positioning
- Influencer monitoring and media monitoring
- Legal reputation audits
- Media training
- Client relationship management
- Legal social media strategy and management
- Social media analytics
- Podcasting
These services reflect a comprehensive approach to building and protecting a law firm's public image. Secco Attuy Marketing Jurídico also emphasizes data-driven insights, using analytics and monitoring to refine campaigns and demonstrate ROI to clients.
Location and Market Presence
Headquartered at 745 Rua Cardeal Arcoverde in the Pinheiros neighborhood of Sao Paulo, the agency is well-positioned in Brazil's largest legal market. Sao Paulo is home to many of the country's top law firms, as well as the headquarters of major corporations with in-house legal teams. This location allows Secco Attuy Marketing Jurídico to maintain close relationships with clients and stay attuned to the latest trends in Brazilian legal communications. The agency's leadership, including partner and business director Alexandre Secco and Accounts Head Gabriel Attuy, brings deep local knowledge combined with an understanding of international legal rankings from sources like Best Lawyers, Leaders League, and Euromoney.
Who This Agency Is a Good Fit For
Secco Attuy Marketing Jurídico is best suited for law firms of all sizes, from boutique practices to large full-service firms, as well as corporate legal departments operating in Brazil. The agency is particularly valuable for lawyers who are new to marketing or who want to professionalize their communications without crossing ethical lines. It is also a strong choice for firms that are targeting legal rankings and awards, given the agency's dedicated research and guides on this topic. Overall, Secco Attuy Marketing Jurídico offers a focused, knowledgeable partner for anyone in the legal sector looking to enhance their reputation in Sao Paulo and across Brazil.
Key facts
- Team size: 1-10 employees
- Headquarters: 745 Rua Cardeal Arcoverde, Sao Paulo, State of Sao Paulo, Brazil, 05408-001
- Address: 745 Rua Cardeal Arcoverde , Sao Paulo State of Sao Paulo Brazil 05408-001
- SIC codes: 8742
Keywords & focus
Topics and areas Secco Attuy Marketing Jurídico works with.
- campanhas e mobilizacao
- conteudo e desenvolvimento
- litigation pr
- comunicacao juridica
- gestao de crises
- gestao de reputacao digital
- comunicacao digital
- marketing juridico
- public relations & communications services
- video marketing
- content marketing
- consultoria de comunicação
- legal marketing
- legal branding
- influencer monitoring
- legal reputation audits
- brand positioning
- posicionamento de marca
- legal marketing strategy
- public relations
- legal content guides
- services
- video content creation
- media monitoring
- media training
- client relationship management
- legal social media strategy
- social media analytics
- social media management
- podcasting
- +55 more
Technologies
Sendgrid, Gmail, Blue Host, Google Apps, Mobile Friendly, Nginx, WordPress.org, Google Tag Manager, Google Font API, YouTube, Google Analytics, Android, Canal
Industries served by Secco Attuy Marketing Jurídico
Secco Attuy Marketing Jurídico works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Sao Paulo
If you are looking for alternatives or more options in Sao Paulo, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Secco Attuy Marketing Jurídico
Common questions and answers about Secco Attuy Marketing Jurídico, their services, location, and how to work with them.
- Where is Secco Attuy Marketing Jurídico located?
- Secco Attuy Marketing Jurídico is headquartered in Sao Paulo.
- What services does Secco Attuy Marketing Jurídico offer?
- Secco Attuy Marketing Jurídico offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Secco Attuy Marketing Jurídico serve?
- Secco Attuy Marketing Jurídico serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Secco Attuy Marketing Jurídico a verified PR agency?
- Secco Attuy Marketing Jurídico is listed on Online PR. Verification status is shown on their profile.
- How can I contact Secco Attuy Marketing Jurídico?
- You can visit their website at http://www.seccoattuy.com.br
- How many reviews does Secco Attuy Marketing Jurídico have?
- Secco Attuy Marketing Jurídico has 0 client reviews with an average rating of 0.0 out of 5.
- When was Secco Attuy Marketing Jurídico founded?
- Secco Attuy Marketing Jurídico was founded in 2010.
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