Shore Fire Media
Shore Fire Media is a public relations agency based in New York (founded 1990).
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About Shore Fire Media
Shore Fire Media is a public relations and communications firm headquartered in Brooklyn, New York, United States, that serves a broad range of clients in the arts, entertainment, and popular culture sectors. Founded in 1990 by Marilyn Laverty, the agency initially built its reputation in the music industry but has since expanded to represent artists, authors, athletes, cultural institutions, and businesses. The firm employs between 51 and 200 people across offices in New York, Los Angeles, and Nashville, and was acquired by Dolphin Entertainment in 2019, which added to its resources and reach. Shore Fire Media focuses on helping clients tell their stories, manage their reputations, and connect with target audiences through strategic communications and media relations.
Core Focus: Entertainment and Cultural Publicity
Shore Fire Media's primary expertise lies in entertainment publicity and artist representation. The agency works with musicians, authors, actors, and other creatives to build and maintain their public profiles. This includes crafting media outreach campaigns, coordinating press coverage, and managing event appearances. The firm's long history in the music industry gives it deep connections with journalists, broadcasters, and digital influencers, which it leverages to secure feature stories, interviews, and reviews. For cultural institutions such as museums, festivals, and nonprofit organizations, Shore Fire Media offers tailored media relations strategies that highlight exhibitions, programs, and community impact. The agency also handles reputation management for high-profile individuals and organizations, helping to navigate crises and maintain positive public perception.
Services and Capabilities
Shore Fire Media provides a full suite of public relations and communications services designed to support clients across the entertainment and cultural spectrum. Their offerings are built around strategic planning, media outreach, and digital marketing. The agency's team develops press releases, media kits, and talking points, and pitches stories to national and local outlets. They also manage social media campaigns, coordinate events and red carpet appearances, and produce press reports to measure coverage. Below is a list of likely services based on the agency's known work and industry focus:
- Media relations strategy and outreach
- Press release drafting and distribution
- Artist and talent publicity
- Brand strategy and brand publicity
- Event coordination and promotion
- Digital marketing and social media campaigns
- Media reputation management and crisis communications
- Online marketing and entertainment marketing
- Media database management and press report generation
- B2B communications for cultural and entertainment businesses
Location and Reach
While Shore Fire Media is headquartered at 32 Court Street in Brooklyn, New York, its operations extend across the United States with additional offices in Los Angeles and Nashville. This geographic spread allows the agency to serve clients in major entertainment hubs and maintain strong relationships with media outlets on both coasts. The New York office serves as the central hub for client strategy and campaign management, while the Los Angeles and Nashville teams focus on the music and film industries. Being based in New York also positions Shore Fire Media near many of the country's top cultural institutions, media companies, and entertainment brands, enabling efficient coordination and face-to-face meetings with key stakeholders.
Shore Fire Media is a strong fit for artists, entertainers, authors, athletes, and cultural organizations seeking to increase their visibility and manage their public image. The agency is particularly well-suited for clients in the music, film, and publishing industries who need a partner with deep media contacts and a track record of successful campaigns. Businesses in the entertainment and cultural sectors, as well as nonprofits and museums, can also benefit from Shore Fire Media's strategic communications and digital marketing expertise. With a history stretching back to 1990 and a team spread across three major U.S. cities, the agency offers both experience and reach for clients looking to build or refresh their public presence.
Key facts
- Team size: 51-200 employees
- Headquarters: 32 Court St, New York, New York, United States, 11201
- Address: 32 Court St , New York New York United States 11201
- Total funding: 322200
- Annual revenue: 24434000
- SIC codes: 7389
Keywords & focus
Topics and areas Shore Fire Media works with.
- online marketing & entertainment
- online marketing
- pr
- public relations
- entertainment
- music
- public relations & communications services
- media outreach campaigns
- media relations strategy
- media outreach
- digital marketing
- artist representation
- entertainment publicity
- media reputation management
- talent management
- reputation management
- press release drafting
- services
- press releases
- event coordination
- brand strategy
- media outreach services
- media database
- brand publicity
- b2b
- artist publicity
- public relations agencies
- cultural institutions
- publicity support
- press reports
- +54 more
Technologies
Route 53, Constant Contact, Gmail, Google Apps, DigitalOcean, Backbone JS Library, Slack, AddThis, Nginx, Mobile Friendly, Facebook Custom Audiences, Ubuntu, Bootstrap Framework, Facebook Widget, Facebook Login (Connect), Google Font API, Google Tag Manager, Phoenix, Remote, Circle, AI
Industries served by Shore Fire Media
Shore Fire Media works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in New York
If you are looking for alternatives or more options in New York, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Shore Fire Media
Common questions and answers about Shore Fire Media, their services, location, and how to work with them.
- Where is Shore Fire Media located?
- Shore Fire Media is headquartered in New York.
- What services does Shore Fire Media offer?
- Shore Fire Media offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Shore Fire Media serve?
- Shore Fire Media serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Shore Fire Media a verified PR agency?
- Shore Fire Media is listed on Online PR. Verification status is shown on their profile.
- How can I contact Shore Fire Media?
- You can visit their website at http://www.shorefire.com
- How many reviews does Shore Fire Media have?
- Shore Fire Media has 0 client reviews with an average rating of 0.0 out of 5.
- When was Shore Fire Media founded?
- Shore Fire Media was founded in 1990.
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