superjuice
superjuice is a public relations agency based in New York (founded 2016).
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About superjuice
Superjuice is a public relations and marketing agency based in New York, United States, that specializes in blending brand storytelling with entertainment and pop culture. Founded in 2016 by Maggie Gallant, the agency operates from its headquarters at 3 Columbus Circle in New York City. With a team of approximately 17 employees, superjuice focuses on creating communications strategies that resonate with consumers by tapping into cultural moments, media partnerships, and influencer relationships. The agency’s approach is grounded in genuine passion for the brands it represents, fostering a collaborative and innovative work environment.
Core Expertise in Entertainment and Consumer Publicity
Superjuice has built a strong reputation for its work at the intersection of public relations and entertainment. The agency’s expertise lies in crafting publicity campaigns that leverage celebrity influencers, media partnerships, and pop culture marketing to build brand awareness. This is particularly evident in its work with consumer goods, retail, and lifestyle brands, where superjuice develops story ideas and media engagement strategies that generate press coverage. The agency is adept at managing product launch campaigns and brand reputation management, often incorporating social media strategy and content creation to amplify reach. By combining traditional PR tactics with digital campaigns, superjuice helps clients maintain relevance in a fast-moving media landscape.
Services and Strategic Offerings
Superjuice provides a comprehensive suite of public relations and communications services tailored to B2C brands. The agency’s capabilities include:
- Publicity strategy and media pitching
- Digital and social media campaigns
- Content marketing and brand storytelling
- Event design and production
- Media list building and press coverage management
- Crisis communication and brand reputation management
- Celebrity and influencer campaign development
- Product launch and brand awareness initiatives
- Media event execution and partnership development
These services are designed to drive consumer action and enhance brand loyalty, with superjuice often taking a hands-on approach to story idea generation and communications program development. The agency’s focus on entertainment publicity and pop culture marketing allows it to create campaigns that feel timely and authentic, whether through media partnerships or high-profile influencer collaborations.
Notable Clients and Industry Reach
Superjuice works with a diverse range of clients across consumer goods, retail, and entertainment. Notable examples include Dylan's Candy Bar, The Peach Truck, Genexa, Spanx, and The D'Amelio Show. This portfolio demonstrates the agency’s versatility in handling both established brands and emerging names. By representing brands that the team is genuinely passionate about, superjuice maintains a high level of commitment to each client’s success. The agency’s New York base gives it access to key media contacts and cultural trends, which it leverages for media engagement and event production. With a focus on B2C services, superjuice is particularly effective for brands looking to build or refresh their presence through creative storytelling and strategic media relations.
Who Superjuice Is a Good Fit For
Superjuice is well-suited for consumer-facing brands in the retail, lifestyle, and entertainment sectors that want to strengthen their brand positioning through PR and digital campaigns. Companies seeking a full-service agency that can handle everything from media pitching to event execution will find value in superjuice’s integrated approach. The agency is also a strong match for brands interested in leveraging celebrity or influencer partnerships to boost brand awareness. Because superjuice emphasizes a healthy work-life balance within its team, clients can expect a collaborative and responsive partnership. Overall, superjuice is a solid choice for businesses that need a creative, culturally attuned PR partner based in New York, United States.
Key facts
- Team size: 11-50 employees
- Headquarters: 3 Columbus Circle, New York, New York, United States, 10019
- Address: 3 Columbus Circle , New York New York United States 10019
- SIC codes: 7381
Keywords & focus
Topics and areas superjuice works with.
- public relations & communications services
- publicity campaigns
- digital campaigns
- content marketing
- consumer goods
- event production
- social media strategy
- publicity strategy
- brand positioning
- media partnerships
- entertainment publicity
- public relations
- celebrity influencer campaigns
- pop culture marketing
- brand storytelling in entertainment
- b2c
- services
- brand storytelling
- media list building
- content strategy
- press coverage
- brand reputation management
- media pitching
- retail
- brand awareness
- product launch campaigns
- media event execution
- crisis communication
- content creation
- media engagement
- +53 more
Technologies
NSOne, Outlook, Microsoft Office 365, Slack, Squarespace ECommerce, Typekit, Mobile Friendly
Industries served by superjuice
superjuice works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in New York
If you are looking for alternatives or more options in New York, here are other public relations agencies in the same city you can compare.
Frequently asked questions about superjuice
Common questions and answers about superjuice, their services, location, and how to work with them.
- Where is superjuice located?
- superjuice is headquartered in New York.
- What services does superjuice offer?
- superjuice offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does superjuice serve?
- superjuice serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is superjuice a verified PR agency?
- superjuice is listed on Online PR. Verification status is shown on their profile.
- How can I contact superjuice?
- You can visit their website at http://www.wearesuperjuice.com
- How many reviews does superjuice have?
- superjuice has 0 client reviews with an average rating of 0.0 out of 5.
- When was superjuice founded?
- superjuice was founded in 2016.
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