WeArePepper GmbH

WeArePepper GmbH is a public relations and communications agency based in Zurich, Switzerland. Founded in 2020, the agency emerged from the Keystone-SDA subsidiary PPR Media Relations, bringing with it a strong foundation in media relations and a commitment to independent, flexible communication services. The team of five—Karin, Sebastian, Natalie, Anna, and Nicole—positions itself as a hands-on partner for brands seeking integrated PR, influencer relations, and visual storytelling. WeArePepper GmbH focuses on crafting narratives that resonate across traditional and digital channels, with a particular emphasis on high-quality photography and video content.

Core Services and Specialties

WeArePepper GmbH offers a comprehensive suite of services that blend classic public relations with modern digital and visual communications. The agency’s expertise spans several key areas:

• Media relations and media planning, including distribution channel management and media events
• Influencer relations and influencer campaign development, leveraging Instagram and other platforms
• Content marketing and brand journalism, with a focus on storytelling and texte (copywriting)
• Visual PR campaigns, incorporating professional photography and video production
• Product PR and PR stunt planning for product launches or brand activations
• Consulting in public relations and communications strategy
• Junkets and media event organization

The agency’s service list reflects a strong orientation toward visual media. With keywords like "photography," "visual pr," and "instagram," WeArePepper GmbH clearly prioritizes image-driven storytelling, which is increasingly important in today’s media landscape. This combination of traditional PR tactics—such as media relations and event planning—with modern digital tools allows the agency to serve clients across various sectors, from consumer goods to corporate communications.

Target Clients and Approach

WeArePepper GmbH works with a diverse range of clients, likely including local and international brands, startups, and established companies in Zurich and beyond. The agency’s location in Switzerland’s largest city positions it well to serve both Swiss and European markets. Given its origins in a media wire service, WeArePepper GmbH has a deep understanding of how newsrooms operate, which benefits clients seeking earned media coverage. The team’s small size (five professionals) suggests a boutique approach, offering personalized attention and agility—qualities that can be advantageous for brands that need quick turnarounds or tailored campaigns.

The agency’s approach is grounded in strategic consulting, followed by execution across channels. From media planning to influencer campaigns, WeArePepper GmbH emphasizes measurable outcomes, such as media placements, engagement metrics, and brand visibility. The inclusion of "digital pr" and "social media marketing" in its keyword set indicates that the agency is adept at blending online and offline tactics, ensuring that clients’ messages reach the right audiences through the most effective channels.

Location and Credentials

Headquartered at 45 Grubenstrasse in Zurich, Switzerland, WeArePepper GmbH operates from the heart of the country’s economic and media hub. Zurich is home to numerous corporate headquarters, media outlets, and cultural institutions, making it an ideal base for a PR agency. The agency’s founding in 2020, despite the challenges of the pandemic, speaks to its resilience and the market demand for its services. Being independent allows WeArePepper GmbH to remain flexible, avoiding the bureaucracy that can sometimes slow down larger networks. The team’s collective experience, inherited from PPR Media Relations, provides a solid track record in media relations and communications.

WeArePepper GmbH is a strong fit for companies and organizations in Zurich and across Switzerland that need a nimble, creative PR partner with a focus on visual storytelling. Whether it’s a product launch requiring a coordinated media event and influencer campaign, or a brand looking to strengthen its media relations with targeted storytelling, the agency’s blend of traditional and digital expertise makes it a practical choice. For those seeking a small, dedicated team that combines PR, influencer relations, and photography under one roof, WeArePepper GmbH offers a compelling option in the Swiss communications landscape.