AD MIRABILIA
AD MIRABILIA is a public relations agency based in Milan (founded 1989).
This profile is unclaimed. Register as an agency to claim it.
About AD MIRABILIA
Founded in 1989 and officially launched in 1990 by Lorenza Bassetti, AD MIRABILIA emerged as an independent PR and marketing communications agency in Milan, Italy. The agency was established with a clear vision: to provide strategic communications counsel that bridges traditional media relations with emerging digital opportunities. Operating from its headquarters at 28 Via Ludovico Ariosto in the heart of Milan, AD MIRABILIA has grown steadily over three decades, now employing a team of 25 to 37 professionals who work across both B2C and B2B programs. The agency’s longevity in the competitive Italian market speaks to its ability to adapt while maintaining a core focus on measurable outcomes.
Core Focus and Strategic Approach
Today, AD MIRABILIA positions itself as a full-service communications consultancy that integrates public relations, digital marketing, and brand strategy. The agency’s approach is rooted in data-driven PR strategies that prioritize visibility, reputation management, and audience engagement. A distinctive element of their methodology is the emphasis on "link earning" and "SEO PR," reflecting a modern understanding that media coverage must also contribute to search engine performance. The team applies these principles across multiple sectors, including automotive, healthcare, retail, and e-commerce, serving both Italian brands and international clients executing multi-country campaigns. AD MIRABILIA’s Milan base allows it to draw on deep local market knowledge while maintaining a global perspective.
Services and Specialties
AD MIRABILIA offers a comprehensive suite of services designed to support clients at every stage of their communications journey. The agency’s expertise spans traditional media relations, digital PR, and corporate communications, with a particular strength in integrating online and offline tactics. Below is a representative overview of their service offerings:
- Media relations and ufficio stampa (press office) management
- Digital PR, including web PR, social media, and influencer relations
- PR strategy, campaign planning, and content amplification
- Media training and personal branding for executives
- Event planning and management for corporate and brand events
- Corporate social responsibility (CSR) programme development
- Social selling and B2B digital marketing
- Advertising and media buying services
- Media campaign measurement and reporting
- Brand and marketing communication strategy
The agency’s service portfolio reflects a balanced mix of classic PR disciplines—such as media relationship management and press office support—alongside newer capabilities like social selling and SEO-driven PR. This combination allows AD MIRABILIA to craft campaigns that build both immediate visibility and long-term digital authority.
Ideal Clients and Partnership Fit
AD MIRABILIA is best suited for organizations that value strategic, integrated communications over transactional media placements. The agency works well with mid-sized to large companies in regulated or competitive industries—such as healthcare, automotive, and retail—where reputation management and precise messaging are critical. International brands looking to establish or strengthen their presence in the Italian market will find particular value in the agency’s local expertise and multi-country campaign experience. Similarly, Italian companies aiming to expand their reach through digital PR and social selling will benefit from AD MIRABILIA’s dual focus on traditional and digital channels. The agency’s independence also means clients receive tailored attention without the bureaucracy of larger network agencies, making it an attractive partner for those seeking a collaborative, results-oriented relationship. Whether the goal is to launch a product, manage a crisis, or build a long-term brand narrative, AD MIRABILIA offers the strategic depth and operational flexibility to deliver meaningful communications outcomes from its Milan headquarters.
Key facts
- Team size: 11-50 employees
- Headquarters: 28 Via Ludovico Ariosto, Milan, Lombardy, Italy, 20123
- Address: 28 Via Ludovico Ariosto , Milan Lombardy Italy 20123
- Annual revenue: 2000000
- SIC codes: 8742
Keywords & focus
Topics and areas AD MIRABILIA works with.
- eventi
- public relations
- social selling
- b2b digital marketing
- advertising & media buying
- ufficio stampa
- events
- media training
- seo pr
- pr campaigns
- web pr & social media
- personal branding
- csr corporate social responsibility programmes
- link earning
- social media
- influencer relations
- digital pr
- brand & marketing communication
- pubbliche relazioni
- media relations
- public relations & communications services
- media engagement
- media relationship management
- pr strategy
- campaign planning
- content amplification
- media campaign measurement
- pr agency
- brand strategy
- media and communications
- +76 more
Technologies
Outlook, Google Tag Manager, Facebook Widget, Google Custom Search, Nginx, Google Font API, Facebook Login (Connect), reCAPTCHA, Mobile Friendly, YouTube, Facebook Custom Audiences, Apache, WordPress.org
Industries served by AD MIRABILIA
AD MIRABILIA works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Milan
If you are looking for alternatives or more options in Milan, here are other public relations agencies in the same city you can compare.
Frequently asked questions about AD MIRABILIA
Common questions and answers about AD MIRABILIA, their services, location, and how to work with them.
- Where is AD MIRABILIA located?
- AD MIRABILIA is headquartered in Milan.
- What services does AD MIRABILIA offer?
- AD MIRABILIA offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does AD MIRABILIA serve?
- AD MIRABILIA serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is AD MIRABILIA a verified PR agency?
- AD MIRABILIA is listed on Online PR. Verification status is shown on their profile.
- How can I contact AD MIRABILIA?
- You can visit their website at http://www.admirabilia.it
- How many reviews does AD MIRABILIA have?
- AD MIRABILIA has 0 client reviews with an average rating of 0.0 out of 5.
- When was AD MIRABILIA founded?
- AD MIRABILIA was founded in 1989.
Share your experience
Be the first to leave a review for AD MIRABILIA.
Are you AD MIRABILIA?
This profile hasn't been claimed yet. Claim it to start receiving quote requests directly from clients, manage your listing, and respond to leads.
Claim this listingLooking for AD MIRABILIA? Visit their website to contact them directly.