Daly
Daly is a public relations agency based in New York (founded 2018).
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About Daly
Daly is a marketing and communications consultancy based in New York, United States, that specializes in unconventional public relations strategies built around crowd-building, transparency, and urgency. Founded in 2018 by Alex Daly, the firm evolved from her previous agency, Vann Alexandra, which raised over $20 million for notable crowdfunding campaigns. This background in mobilizing communities and creating momentum directly informs Daly’s approach to PR and communications, making it a distinct option for brands seeking more than traditional media relations.
Specialist Expertise in Crowd-Building and Crisis Communication
Daly’s core strength lies in blending crowd-building tactics with crisis communications and reputation strategy. The firm understands that modern PR requires more than just press releases—it demands active community engagement and real-time adaptability. By leveraging social listening and trend analysis, Daly helps clients navigate both opportunities and threats. The agency’s emphasis on transparency and urgency means it often works with organizations facing high-stakes situations, from product launches to public controversies. This dual capability—building support while managing risk—sets Daly apart in the competitive New York communications landscape.
How Daly Applies Its Approach
Daly applies its crowd-building philosophy across a range of services, including media relations, content marketing, and impact storytelling. The firm’s process begins with messaging and brand positioning, ensuring that every campaign aligns with a client’s core values. From there, Daly executes media engagement strategies that prioritize authentic connections over sheer volume. The agency also specializes in influencer partnerships, carefully selecting collaborators who resonate with target audiences. For clients in creative industries, technology, and non-profits, Daly’s focus on storytelling and community engagement creates campaigns that feel less like advertising and more like movements.
Services and Specialties
Daly offers a comprehensive suite of PR and communications services tailored to diverse sectors. While the firm is best known for its crowdfunding expertise, its capabilities extend to broader marketing needs. Likely services include:
- Crisis communication and reputation strategy
- Media relations campaigns and pitching
- Brand positioning and messaging development
- Influencer partnerships and community engagement
- Content marketing and copywriting
- Press release writing and distribution
- Event planning and partnerships
- Social listening and trend analysis
- Expert positioning and media training
- Digital PR and launch strategies
These services are delivered with a personalized touch, reflecting Daly’s commitment to sustained impact rather than one-off campaigns.
Who They Work With
Daly serves a diverse clientele that spans culture, technology, innovation, design, education, and non-profits. Notable clients include SYLVAIN, DreamWorks, Penguin Random House, and Tinder, indicating a comfort level with both established brands and emerging ventures. The firm is particularly well-suited for organizations that value unconventional thinking and want to build genuine community support. Startups preparing for crowdfunding campaigns, creative agencies seeking media coverage, and non-profits needing crisis communications will find Daly’s approach especially relevant. Based in New York, United States, at 32 Mercer St, Daly is a strategic partner for any organization looking to cut through noise and create lasting connections in today’s fast-paced media environment.
Key facts
- Team size: 11-50 employees
- Headquarters: 32 Mercer St, New York, New York, United States, 10013-2518
- Address: 32 Mercer St , New York New York United States 10013-2518
- SIC codes: 7389
Keywords & focus
Topics and areas Daly works with.
- influencers
- crisis communications
- reputation strategy
- communications
- marketing
- social listening
- branding advice
- media relations
- copywriting
- pitching
- events
- partnerships
- press releases
- crowdfunding
- publicity
- messaging
- public relations & communications services
- content marketing
- storytelling
- impact storytelling
- crisis communication
- media relations campaigns
- media campaigns
- brand positioning
- media engagement
- media relations consulting
- digital pr
- community engagement
- media relations for creative industries
- trend analysis
- +48 more
Technologies
Gmail, Google Apps, MailChimp SPF, Amazon AWS, Google Cloud Hosting, WordPress.org, Mobile Friendly, Google Analytics, reCAPTCHA, Google Tag Manager, Dialpad, Render, Google Workspace, Micro, Seismic, Android, Data Analytics, Intuit, Circle, Discord, Stamped, Phoenix, Remote, Reviews, AI, Airtable, Monday.com, Canva, Canal
Industries served by Daly
Daly works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in New York
If you are looking for alternatives or more options in New York, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Daly
Common questions and answers about Daly, their services, location, and how to work with them.
- Where is Daly located?
- Daly is headquartered in New York.
- What services does Daly offer?
- Daly offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Daly serve?
- Daly serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Daly a verified PR agency?
- Daly is listed on Online PR. Verification status is shown on their profile.
- How can I contact Daly?
- You can visit their website at http://www.daly.nyc
- How many reviews does Daly have?
- Daly has 0 client reviews with an average rating of 0.0 out of 5.
- When was Daly founded?
- Daly was founded in 2018.
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