Evergreen Strategy Group
Evergreen Strategy Group is a public relations agency based in New York (founded 2017).
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About Evergreen Strategy Group
Evergreen Strategy Group operates out of a headquarters at 147 W 25th St in New York, United States, positioning itself at the center of the country's media and policy conversations. Founded in 2017, the firm has grown to employ between 11 and 50 people, with a remote work culture that also includes a presence in Los Angeles. In a city like New York, where the intersection of business, media, and politics is particularly intense, Evergreen Strategy Group has carved out a niche helping clients manage complex reputational and policy challenges.
Core Focus and Service Offerings
Evergreen Strategy Group is a strategic communications and public affairs firm that emphasizes the importance of action in corporate activism, social impact, and reputation management. The firm's approach combines experienced communicators with policy professionals to assist clients in addressing social and economic challenges. Their work is built on the premise that effective communication must be grounded in substantive policy expertise and a clear understanding of rapidly shifting political media dynamics. The firm offers a wide range of services designed to help companies, organizations, brands, and non-profits effectively communicate their values and navigate complex policy issues.
Key services and specialties offered by Evergreen Strategy Group include:
- Messaging and content development, including issue-specific storytelling
- Media relationship building and earned media strategies
- Policy development and policy-based research
- Thought leadership and executive thought leadership programs
- Media training for executives
- Speechwriting and issue-focused ghostwriting, including book ghostwriting
- Advocacy campaigns and coalition building
- Event management and event development
- Strategic communications consulting
- Policy risk minimization and issue-specific advocacy
Client Base and Expertise
Evergreen Strategy Group serves a diverse client base that includes companies, organizations, brands, and non-profits. The firm's expertise is particularly relevant for clients operating in heavily regulated industries or those facing complex public policy landscapes. Their team of experienced communicators and policy professionals works collaboratively to create custom campaigns and consulting solutions that drive brand advocacy and minimize risk. The firm's co-founders, Nick Merrill and Dan Schwerin, bring deep experience from political and media environments, which informs their approach to navigating the intersection of business, policy, and public opinion. Evergreen Strategy Group's work often involves helping clients articulate their values and take meaningful action on social and economic issues, rather than simply issuing statements.
Approach to Strategic Communications
What distinguishes Evergreen Strategy Group in the New York market is its emphasis on integrating policy research with communications strategy. The firm's approach is not purely reactive; it focuses on proactive issue-specific advocacy and coalition management to shape public discourse. By combining storytelling with policy expertise, the firm helps clients build credibility with key stakeholders, including policymakers, media, and the public. Their work in thought leadership and executive positioning is designed to establish clients as authoritative voices in their respective fields. The firm also places a strong emphasis on media training and speechwriting, ensuring that executives are prepared to communicate effectively in high-stakes environments.
Evergreen Strategy Group is particularly well-suited for organizations that need to navigate complex policy issues while maintaining a strong public reputation. The firm's expertise in policy development, coalition building, and issue-specific advocacy makes it a strong partner for non-profits, advocacy groups, and corporations facing regulatory challenges or public scrutiny. Its focus on action-oriented communications and media training also makes it a good fit for executives and brands looking to enhance their thought leadership and manage their public profiles in a rapidly changing media landscape. For organizations based in New York or operating nationally, Evergreen Strategy Group offers a blend of policy depth and communications savvy that is well-aligned with the demands of today's public affairs environment.
Key facts
- Team size: 11-50 employees
- Headquarters: 147 W 25th St, New York, New York, United States, 10001
- Address: 147 W 25th St , New York New York United States 10001
- SIC codes: 8742
Keywords & focus
Topics and areas Evergreen Strategy Group works with.
- public relations & communications services
- thought leadership
- event management
- media outreach
- issue-focused ghostwriting
- media training for executives
- issue-specific storytelling
- content creation
- book ghostwriting
- earned media
- policy risk minimization
- policy research
- media training
- speechwriting
- b2b
- media relations
- issue-specific advocacy
- messaging strategy
- executive thought leadership
- advocacy campaigns
- coalition building
- coalition management
- rapidly shifting political media dynamics
- policy development
- event development
- consulting
- strategic communications
- storytelling
- policy-based research
- policy expertise
- +23 more
Technologies
Route 53, Gmail, Google Apps, Amazon AWS, Nginx, Lever, Shutterstock, Typekit, Mobile Friendly, Android, Remote, Node.js, IoT, AI
Industries served by Evergreen Strategy Group
Evergreen Strategy Group works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in New York
If you are looking for alternatives or more options in New York, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Evergreen Strategy Group
Common questions and answers about Evergreen Strategy Group, their services, location, and how to work with them.
- Where is Evergreen Strategy Group located?
- Evergreen Strategy Group is headquartered in New York.
- What services does Evergreen Strategy Group offer?
- Evergreen Strategy Group offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Evergreen Strategy Group serve?
- Evergreen Strategy Group serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Evergreen Strategy Group a verified PR agency?
- Evergreen Strategy Group is listed on Online PR. Verification status is shown on their profile.
- How can I contact Evergreen Strategy Group?
- You can visit their website at http://www.evergreenstrategygroup.com
- How many reviews does Evergreen Strategy Group have?
- Evergreen Strategy Group has 0 client reviews with an average rating of 0.0 out of 5.
- When was Evergreen Strategy Group founded?
- Evergreen Strategy Group was founded in 2017.
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