GRIFFIN Marketing & PR

GRIFFIN Marketing & PR operates at the intersection of public relations, communications, and strategic messaging from its base in New York, United States. Founded in 1995, the firm has developed a distinctive approach that prioritizes teaching clients how to think about their own narratives, rather than simply telling them what to say. With a focus on public relations and communications services, GRIFFIN Marketing & PR serves a diverse clientele ranging from startups and emerging talents to established leaders and legends, leveraging deep expertise in media, branding, and human psychology.

Core Services and Specialties

GRIFFIN Marketing & PR offers a range of services tailored to the nuanced needs of public relations and communications. While the agency's exact service list is not explicitly detailed, its focus on training and strategic thinking suggests the following core capabilities, based on its industry specialization and long-standing presence in New York:

• Media training and public speaking coaching for individuals and teams
• Strategic communications consulting and messaging development
• Brand narrative development and positioning
• Public relations strategy and media relations
• Crisis communication preparedness and reputation management
• Interactive seminars and workshops on personal branding and competitive advantage
• Content creation and trend forecasting for thought leadership

These services are delivered through an immersive process informed by the founder's experience as an editor, trend forecaster, publicist, and speaker. The agency's CATNIP™ division specifically focuses on speaking training, offering interactive lectures and seminars at colleges and universities to help students understand how their individual strengths provide a competitive advantage.

Methodology and Approach

What sets GRIFFIN Marketing & PR apart is its emphasis on teaching clients to think strategically about communication. The agency's methodology is grounded in a profound understanding of people and a deep knowledge of the media, branding, and public relations landscapes. Rather than providing scripts, GRIFFIN Marketing & PR guides clients through a process of self-discovery and narrative construction, enabling them to authentically connect with their audiences. This approach has been successfully applied in academic settings, with the "What's Your CATNIP?" program launching at Stanford University and later delivered at Harvard University's Undergraduate Women in Business Intercollegiate Conference to 1,000 students. To date, students from over 60 colleges and universities have experienced this talk, demonstrating the scalability and impact of the agency's methodology.

Location and Reach

Headquartered in New York, New York, United States, GRIFFIN Marketing & PR benefits from being at the center of the global media and communications industry. The agency's location in New York provides access to a vast network of media professionals, influencers, and corporate clients, allowing it to serve clients not only across the United States but also internationally. Since its founding in 1995, the firm has built a reputation for delivering high-touch, personalized training that transforms how individuals and organizations approach public relations and communications.

GRIFFIN Marketing & PR is an ideal partner for professionals and organizations seeking to elevate their communication skills through a thoughtful, strategic lens. Whether you are an entrepreneur looking to refine your public speaking, a startup aiming to build a compelling brand narrative, or an established leader navigating complex media landscapes, this New York-based agency offers the depth of expertise and personalized attention needed to succeed. Its focus on teaching clients to think—rather than just speak—makes it a valuable resource for anyone committed to long-term growth in public relations and communications.