Ketchum Argentina
Ketchum Argentina is a public relations agency based in Buenos Aires (founded 1997).
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About Ketchum Argentina
Ketchum Argentina, based in Buenos Aires, provides a comprehensive range of public relations and communications services tailored to both local and international clients. Since its founding in 1997, the agency has developed expertise in strategic communication, content creation, media relations, and digital strategy. It also offers specialized capabilities in crisis management, stakeholder engagement, corporate communications, public affairs consulting, event management, and social media management. The firm’s service portfolio includes monitoring and analytics, influencer PR, issues management, and reputation building, all designed to help organizations navigate complex communication landscapes.
Services and Specialties
Ketchum Argentina’s offerings span multiple disciplines, reflecting its integrated approach to communications. The agency is particularly known for its work in content storytelling and digital content development, leveraging deep sector knowledge to produce compelling narratives. Key service areas include:
- Strategic communication consulting and planning
- Content creation and storytelling
- Media relations and press office management
- Digital strategy and social media management
- Crisis management and issues management
- Public affairs and government relations
- Influencer PR and stakeholder engagement
- Event management and experiential marketing
- Media monitoring and analytics
- Internal communication and corporate reputation management
These capabilities are supported by the agency’s affiliation with Ketchum Inc., part of the Omnicom Group, which provides access to global resources and best practices while maintaining local market insight.
Client Focus and Industry Expertise
Ketchum Argentina serves a diverse array of industries, including healthcare, technology, tourism, and food and beverage. The agency works with both national companies and multinational corporations seeking to strengthen their presence in Latin America. Its client base benefits from a blend of local cultural understanding and international standards, making it a suitable partner for organizations entering the Argentine market or expanding regionally. The firm’s experience in corporate communications and public affairs consulting is particularly valuable for clients navigating regulatory environments or managing complex stakeholder relationships.
Approach and Philosophy
The agency’s approach centers on integrating creativity with data-driven insights to achieve measurable business results. Ketchum Argentina emphasizes the importance of storytelling in building corporate reputation and driving engagement. Its team, led by CEO Gustavo Averbuj and Vice President Ariel Rosenberg, combines strategic thinking with practical execution, often leveraging analytics and media monitoring to refine campaigns. The firm also prioritizes adaptability, offering services that range from long-term corporate communication programs to rapid response crisis management. This flexibility is supported by a strong network within the Omnicom Group, enabling collaboration across disciplines such as marketing, advertising, and digital performance.
Location and Credentials
Headquartered at 4356 Nicaragua in Buenos Aires, Argentina, Ketchum Argentina is strategically positioned to serve clients throughout the region. The agency has earned recognition from industry bodies, including Cannes Lions and Eikons awards, underscoring its commitment to excellence in communication and marketing. With over 25 years of experience in the Argentine market, the firm combines local expertise with the global reach of Ketchum Inc., making it a reliable choice for organizations seeking integrated communications solutions.
Ketchum Argentina is a strong fit for companies requiring a partner with deep local knowledge and international capability, particularly those in regulated industries like healthcare or technology. Its comprehensive service menu and experienced leadership make it suitable for organizations looking to enhance their corporate reputation, manage public affairs, or execute complex communication strategies in Argentina and Latin America.
Key facts
- Team size: 11-50 employees
- Headquarters: 4356 Nicaragua, Buenos Aires, Autonomous City of Buenos Aires, Argentina, 1414
- Address: 4356 Nicaragua , Buenos Aires Autonomous City of Buenos Aires Argentina 1414
- SIC codes: 7389
Keywords & focus
Topics and areas Ketchum Argentina works with.
- comunicacion
- content creation
- prensa
- storytelling
- relaciones publicas
- estategia digital
- relaciones gubernamentales
- influencer pr
- analytics
- monitoreo de medios
- redes sociales
- public relations & communications services
- marketing and advertising
- crisis management
- content marketing
- stakeholder engagement
- corporate communications
- public affairs consulting
- event management
- social media management
- marketing services
- internal communication
- media monitoring
- issues management
- corporate reputation
- digital content development
- content storytelling
- corporate communication
- content development
- social media
- +40 more
Technologies
Google Cloud Hosting, Gmail, Google Apps, Microsoft Office 365, Wix, Mobile Friendly, Varnish, Webmail, Gusto
Industries served by Ketchum Argentina
Ketchum Argentina works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Ketchum Argentina
Common questions and answers about Ketchum Argentina, their services, location, and how to work with them.
- Where is Ketchum Argentina located?
- Ketchum Argentina is headquartered in Buenos Aires.
- What services does Ketchum Argentina offer?
- Ketchum Argentina offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Ketchum Argentina serve?
- Ketchum Argentina serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Ketchum Argentina a verified PR agency?
- Ketchum Argentina is listed on Online PR. Verification status is shown on their profile.
- How can I contact Ketchum Argentina?
- You can visit their website at http://www.ketchumarg.com
- How many reviews does Ketchum Argentina have?
- Ketchum Argentina has 0 client reviews with an average rating of 0.0 out of 5.
- When was Ketchum Argentina founded?
- Ketchum Argentina was founded in 1997.
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