MB Consulting

MB Consulting is a public relations and communications agency based in New Delhi, India, established in 2021. The firm focuses on brand building and audience engagement, offering a range of services that include media outreach, cross-branding partnerships, event curation and coordination, influencer marketing, and influencer management. While the agency operates broadly in PR and communications, its service keywords also suggest capabilities in technology consulting, custom software solutions, and full-stack development, indicating a hybrid model that blends traditional PR with digital and IT-related services for select clients.

Services and Client Focus

MB Consulting provides targeted services designed to help brands reach their desired audiences effectively. The agency's core offerings center on strategic media relations, including reaching out to relevant media portals to secure coverage. They also specialize in cross-branding initiatives, which involve creating collaborative campaigns between complementary brands, as well as event curation and coordination—managing everything from concept to execution. Influencer marketing is a key area, with the agency both connecting brands to influencers and managing influencer talent directly. Based on the keywords associated with the firm, MB Consulting also appears to offer technology consulting, custom software solutions, and full-stack development services, suggesting a dual focus on communications and digital transformation for B2B clients. This combination allows the agency to provide seamless integration between PR strategies and technical implementation, particularly for clients in the information technology and services sector.

Approach and Philosophy

The agency’s approach is built on relationship building and a strong client relationship focus. MB Consulting emphasizes data-driven solutions to guide its communications strategies, ensuring that outreach and campaigns are tailored to specific audience segments. The firm prioritizes sustainable solutions, aiming to create long-term brand value rather than short-term visibility. Its process includes a thorough client onboarding phase to understand each brand’s unique identity and objectives, followed by targeted business transformation efforts that align PR activities with broader business goals. The agency also highlights reliable services and support and integration, indicating a commitment to ongoing partnership beyond initial campaigns. This methodology is particularly suited for brands seeking a hands-on, collaborative partner that can navigate both traditional media and digital ecosystems.

Industries and Specialties

MB Consulting works across a variety of industries, with a demonstrated focus on fashion, lifestyle, and social impact. The agency’s client roster includes Geisha Designs (a fashion label), Devyani Mehrotra (a designer), Swatee Singh (a fashion influencer), Manzuri (India’s first sex education organization), Rad Living (a lifestyle brand), and Ary's Deli (a food concept). This mix shows versatility in handling both consumer-facing brands and niche, purpose-driven organizations. Based on its keywords, the agency also serves the information technology and services sector, offering computer systems design and related services, as well as management consulting. For clients in B2B spaces, MB Consulting provides full-stack development services and IT consulting, making it a potential partner for technology companies needing integrated PR and digital solutions.

Location and Credentials

Headquartered in New Delhi, India, MB Consulting operates from the capital’s dynamic business environment, which offers access to a wide network of media outlets, influencers, and corporate stakeholders. Founded in 2021, the agency is relatively young but has quickly built a portfolio of recognizable clients. Its location in New Delhi positions it well for national campaigns, while its service range allows for both local and pan-India reach. The firm’s combination of PR expertise with technology consulting capabilities makes it a distinctive option for brands that require more than traditional communications support.

MB Consulting is a good fit for brands in fashion, lifestyle, and social impact sectors seeking a dedicated partner for media outreach, influencer campaigns, and event management. It is also suitable for technology and B2B companies looking for an agency that can blend PR with data-driven digital services. The agency’s strength lies in its personalized approach and willingness to adapt to each client’s specific needs, making it a viable choice for businesses that value close collaboration and tailored strategies.