Next Agency
Next Agency is a public relations agency based in Milan (founded 1997).
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About Next Agency
Founded in 1997 by Leila Palermo, Next Agency is a Milan-based public relations and communications agency that has built a strong reputation within the fashion, design, and art sectors. Operating from its headquarters at 5 Viale Francesco Crispi in Milan, Italy, the agency focuses on cultivating meaningful relationships between brands and the media, helping clients position their products and experiences effectively. With a team organized into specialized units, Next Agency delivers tailored solutions for both emerging fashion labels and established designers, combining creative media approaches with strategic brand development.
Specialist Expertise in Fashion, Design, and Brand Storytelling
Next Agency’s core strength lies in its deep-rooted understanding of the fashion, lifestyle, and design industries. The agency’s expertise extends beyond traditional PR into areas such as celebrity dressing, talent scouting, and style consulting, allowing it to craft compelling narratives that resonate with target audiences. By integrating brand vision with digital strategies, Next Agency helps clients refine their identity and communicate their story through high-quality content creation, photo and video production, and media planning. This specialist focus makes the agency a natural partner for brands in accessories, beauty, and lifestyle, where visual storytelling and image consulting are critical to success.
Integrated Services and Strategic Approach
Next Agency offers a comprehensive suite of services designed to support brands at every stage of their journey. The agency operates through collaborative units that work together on client projects, ensuring a cohesive approach to brand development and public relations. Services include press office and brand vision management, digital PR, social media management, influencer marketing, and event production. Additionally, Next Agency provides brand repositioning and consulting services, helping clients navigate market changes and strengthen their position in competitive sectors like healthcare, insurance, and human resources. The agency’s integrated model allows it to deliver customized strategies that align with each client’s unique objectives, from copyright and content creation to media relations and digital campaigns.
Key Service Offerings
- Press office and media relations
- Digital PR and social media management
- Influencer marketing and celebrity placement
- Brand consultancy, repositioning, and development
- Content creation including photo, video, and copyright
- Style consulting, image consulting, and celebrity dressing
- Talent scouting and event production
- Media planning and digital strategies
Client Portfolio and Ideal Partnerships
Next Agency’s portfolio includes a diverse range of Italian designers and international brands, reflecting its ability to work with both emerging talent and established names. The agency is particularly well-suited for fashion houses, design studios, and lifestyle brands seeking to enhance their visibility through creative PR and digital marketing. Its experience in sectors like beauty, accessories, and healthcare also makes it a good fit for brands in these industries looking for tailored communication strategies. For companies based in or targeting the Italian market, Next Agency provides local expertise combined with a global perspective, helping clients build lasting relationships with media, influencers, and consumers. Whether a brand needs to launch a new collection, reposition its identity, or strengthen its digital presence, Next Agency offers the strategic support and creative execution required to achieve measurable results.
Key facts
- Team size: 11-50 employees
- Headquarters: 5 Viale Francesco Crispi, Milan, Lombardy, Italy, 20121
- Address: 5 Viale Francesco Crispi , Milan Lombardy Italy 20121
- SIC codes: 7389
Keywords & focus
Topics and areas Next Agency works with.
- celebrity dressing
- talent scouting
- design
- storytelling
- fashion
- brand vision
- digital marketing
- brand development
- content creation
- digital strategies
- copyright
- style consulting
- social media management
- photo video
- press office
- lifestyle
- accessories
- event production
- media planning
- beauty
- influencer marketing
- image consulting
- press office & brand vision
- healthcare
- human resources
- insurance
- health & insurance
- public relations & communications services
- brand repositioning
- consulting
- +30 more
Technologies
WordPress.org, Google Font API, Google Tag Manager, Mobile Friendly, Remote
Industries served by Next Agency
Next Agency works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Next Agency
Common questions and answers about Next Agency, their services, location, and how to work with them.
- Where is Next Agency located?
- Next Agency is headquartered in Milan.
- What services does Next Agency offer?
- Next Agency offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Next Agency serve?
- Next Agency serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Next Agency a verified PR agency?
- Next Agency is listed on Online PR. Verification status is shown on their profile.
- How can I contact Next Agency?
- You can visit their website at http://www.nextagency.it
- How many reviews does Next Agency have?
- Next Agency has 0 client reviews with an average rating of 0.0 out of 5.
- When was Next Agency founded?
- Next Agency was founded in 1997.
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