Persuasion
Persuasion is a public relations agency based in London (founded 2008).
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About Persuasion
Persuasion is a public relations and communications agency based in London, United Kingdom, that has been operating since 2008. Founded by Jane Austin, the agency focuses on creating intelligent, impactful content for clients in the creative, tech, and consumer brand sectors. With a team that includes former editors, Persuasion brings a strong editorial sensibility to its work, emphasizing the power of words and ideas to shape brand narratives and drive media engagement.
Services and Specialties
Persuasion offers a range of services tailored to its core industries, with a strong emphasis on content creation and media strategy. The agency’s approach is built on deep journalist relationships and a thorough understanding of editorial opportunities, allowing it to craft campaigns that generate meaningful brand awareness. Key services include:
- Strategic communications planning
- Thought leadership positioning and content
- Public relations campaign development and execution
- Editorial and content strategy
- Media training and journalist engagement
- Awards strategy and entry writing
- Events strategy and management
- Social media strategy and content creation
- Creative brand content and digital opportunities
- Talent attraction and brand storytelling
These services are designed to help clients secure high-impact coverage in the right media outlets, whether through traditional press, digital channels, or thought leadership platforms. Persuasion’s editorial background means it understands what journalists need, making its pitches and content more likely to resonate.
Methodology and Approach
At the heart of Persuasion’s methodology is a commitment to intelligent, original content that speaks directly to target audiences. The agency advises on communications strategy from the outset, ensuring that every piece of content—whether a press release, award entry, or social media post—aligns with broader brand goals. Persuasion’s team leverages its editorial expertise to identify and capitalize on editorial opportunities, from breaking news to long-form features, and its strong journalist relationships help secure coverage that builds credibility and trust. The agency also emphasizes awards strategy as a way to celebrate client achievements and attract talent, recognizing that recognition from industry peers can amplify a brand’s reputation. For Persuasion, success is measured not just by media mentions, but by the quality and impact of the content placed, as well as its ability to drive brand awareness and digital engagement.
Location and Client Fit
Based in London, United Kingdom, Persuasion is well-positioned to serve clients in the UK’s vibrant creative, tech, and consumer brand sectors. The agency’s central location allows it to maintain close ties with key media outlets and industry events in the capital. Persuasion is a good fit for companies that value a strategic, content-first approach to public relations—particularly those looking to elevate their thought leadership, improve media relations, or craft compelling award entries. Brands that appreciate an editorial mindset and want to work with a team that understands the nuances of storytelling will find Persuasion’s services valuable. The agency is especially suited for organizations in creative industries, technology firms, and consumer brands that need to stand out in a crowded media landscape, as well as those seeking to attract top talent through thoughtful brand positioning.
Key facts
- Team size: 11-50 employees
- Headquarters: London, United Kingdom
- Address: London United Kingdom
- SIC codes: 7389
Keywords & focus
Topics and areas Persuasion works with.
- strategic communications
- thought leadership
- public relations
- editorial
- events strategy
- awards strategy
- media training
- content strategy
- public relations & communications services
- journalist relationships
- brand awareness
- digital opportunities
- thought leadership positioning
- impactful content
- editorial opportunities
- award entries
- pr campaigns
- public relations and communications
- public relations agencies
- journalist engagement
- content creation
- creative brand content
- talent attraction
- media exposure tactics
- media relations
- content marketing
- media engagement
- media impact
- industry experience
- social media strategy
- +22 more
Technologies
Gmail, Google Apps, DreamHost SSL, Slack, Typekit, Squarespace ECommerce, Mobile Friendly, Reviews, Remote, Render, AI
Industries served by Persuasion
Persuasion works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in London
If you are looking for alternatives or more options in London, here are other public relations agencies in the same city you can compare.
Frequently asked questions about Persuasion
Common questions and answers about Persuasion, their services, location, and how to work with them.
- Where is Persuasion located?
- Persuasion is headquartered in London.
- What services does Persuasion offer?
- Persuasion offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Persuasion serve?
- Persuasion serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Persuasion a verified PR agency?
- Persuasion is listed on Online PR. Verification status is shown on their profile.
- How can I contact Persuasion?
- You can visit their website at http://www.persuasioncomms.com
- How many reviews does Persuasion have?
- Persuasion has 0 client reviews with an average rating of 0.0 out of 5.
- When was Persuasion founded?
- Persuasion was founded in 2008.
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