PROA COMUNICACION
PROA COMUNICACION is a public relations agency based in Madrid (founded 2009).
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About PROA COMUNICACION
Based in Madrid, Spain, PROA COMUNICACION operates in a competitive market where corporate reputation, public affairs, and crisis management are highly valued. Founded in 2009 by journalist Lucía Casanueva, the agency has grown to serve clients from offices in Madrid, Barcelona, and Valencia. With a team of around 26 employees, PROA COMUNICACION positions itself as a strategic communications consultancy that integrates closely with client teams to develop and execute communication strategies. The agency has built a solid reputation over more than 15 years, earning recognition such as the Ana Baschwitz Award for Best Communications Agency in 2023.
Strategic Communications and Crisis Management
PROA COMUNICACION offers a comprehensive suite of services designed to address the full spectrum of corporate communications needs. The agency focuses on strategic communication advice, media relations, and corporate and product communications. A notable strength is its crisis management capability, which includes the use of a proprietary tool called SafeSuite to monitor and manage reputational risks. The agency also provides media training for spokespersons, both in-person and virtually, as well as financial communications and institutional relations. In recent years, PROA COMUNICACION has integrated artificial intelligence and data analysis into its offerings, using AI-driven sentiment analysis to inform strategies and improve content generation and personalization. The agency also emphasizes digital risk management and AI ethics in communication, reflecting a forward-looking approach to the evolving media landscape.
Key Services and Specialties
- Strategic communication consulting
- Media relations and press office management
- Corporate and product communications
- Crisis communication and reputation management
- Financial communication and investor relations
- Public affairs and institutional relations
- Spokesperson training (in-person and virtual)
- Digital risk management and AI-driven sentiment analysis
- Inbound marketing and content personalization
- Paid media and influence strategies
- Video production and content automation
- Legal and regulatory consulting
- Leadership training and business consulting
Industry Focus and Thought Leadership
While PROA COMUNICACION serves a broad range of clients, the agency has particular expertise in government, business consulting, and legal and regulatory sectors. The agency also runs the Observatorio PROA, a forum that hosts discussions on current issues with experts from various fields, positioning itself as a thought leader in the Spanish communications industry. This initiative, combined with international partnerships, allows PROA COMUNICACION to offer clients access to a wider network and deeper insights. The agency’s approach is grounded in integration with client teams, working collaboratively to anticipate risks and develop proactive communication strategies. This model is especially suited for organizations that value a hands-on, consultative partnership rather than a transactional service.
PROA COMUNICACION is a strong fit for companies and institutions in Spain that require sophisticated communication support, particularly in crisis management, public affairs, and reputation strategy. Organizations in regulated industries, such as finance, government, and law, will find the agency’s expertise in financial communication and legal consulting valuable. Similarly, businesses undergoing change or facing reputational challenges can benefit from PROA COMUNICACION’s risk anticipation and crisis management services. With its blend of traditional media relations and modern AI-driven tools, the agency is well-suited for clients who need both strategic counsel and tactical execution in today’s complex communication environment.
Key facts
- Team size: 11-50 employees
- Headquarters: 3 Calle de Montalban, Madrid, Community of Madrid, Spain, 28014
- Address: 3 Calle de Montalban , Madrid Community of Madrid Spain 28014
- SIC codes: 8742
Keywords & focus
Topics and areas PROA COMUNICACION works with.
- asesoramiento estrategico de comunicacion
- relaciones con los medios
- comunicacion corporativa y de producto
- comunicacion de crisis
- comunicacion financiera
- relaciones institucionales
- formacion de portavoces
- public relations & communications services
- public relations and communications
- artificial intelligence
- reputation strategy
- risk anticipation
- digital risk management
- ai-driven sentiment analysis
- paid media
- influence strategies
- inbound marketing
- content personalization
- strategic communication
- ai ethics in communication
- government
- business consulting
- leadership training
- legal and regulatory consulting
- media training
- public affairs
- media training virtual
- content automation
- services
- video production
- +58 more
Technologies
Gmail, Google Apps, Google Tag Manager, reCAPTCHA, WordPress.org, Mobile Friendly, Google Ads, LinkedIn Ads, Semrush, Google Analytics, Meta Ads
Industries served by PROA COMUNICACION
PROA COMUNICACION works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Madrid
If you are looking for alternatives or more options in Madrid, here are other public relations agencies in the same city you can compare.
Frequently asked questions about PROA COMUNICACION
Common questions and answers about PROA COMUNICACION, their services, location, and how to work with them.
- Where is PROA COMUNICACION located?
- PROA COMUNICACION is headquartered in Madrid.
- What services does PROA COMUNICACION offer?
- PROA COMUNICACION offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does PROA COMUNICACION serve?
- PROA COMUNICACION serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is PROA COMUNICACION a verified PR agency?
- PROA COMUNICACION is listed on Online PR. Verification status is shown on their profile.
- How can I contact PROA COMUNICACION?
- You can visit their website at http://www.proacomunicacion.es
- How many reviews does PROA COMUNICACION have?
- PROA COMUNICACION has 0 client reviews with an average rating of 0.0 out of 5.
- When was PROA COMUNICACION founded?
- PROA COMUNICACION was founded in 2009.
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