Market Cross
Market Cross is a public relations agency based in Buenos Aires (founded 1996).
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About Market Cross
Founded in 1996, Market Cross began as a Buenos Aires-based firm focused on helping companies manage their reputations in an increasingly complex media environment. At that time, the public relations landscape in Argentina was still maturing, and few agencies offered the kind of integrated communications counsel that Market Cross set out to provide. Over the past three decades, the agency has grown steadily, building a presence across Latin America while maintaining its headquarters in the Autonomous City of Buenos Aires, Argentina.
Strategic Communications and Digital Specialization
Today, Market Cross operates as a full-service public relations agency with a strong emphasis on data-driven strategies and digital ecosystem development. The agency's team of approximately 32 professionals works across multiple disciplines, from traditional media relations to advanced analytics and machine learning applications. Market Cross has carved out a particular niche in corporate communication and brand reputation management, serving clients that range from consumer goods companies to technology consulting firms. The agency's work often involves helping businesses navigate cross-cultural communications, particularly when expanding into or operating within Latin American markets such as Brazil, Colombia, Mexico, and Chile.
Core Service Areas
Market Cross offers a comprehensive suite of services that blend classic public relations tactics with modern digital capabilities. While the firm does not publish an exhaustive service list, its portfolio can be inferred from its stated expertise and project history. Clients can expect support in the following areas:
- Corporate reputation management and strategic communication planning
- Media relations, press release distribution, and media outreach
- Content creation for digital assets and marketing campaigns
- Digital marketing, including SEO and SEM strategies
- Event organization and management
- Influencer marketing and social media strategy
- Sustainability communication and corporate social responsibility messaging
- Data analytics and measurement of communication effectiveness
- Media training for executives and spokespersons
- AI communication strategies and machine learning applications in PR
Notable campaigns have included promoting Empresas Polar’s ‘Harina PAN’ brand in the U.S. market, as well as managing communications for LexisNexis Risk Solutions around digital fraud prevention in Latin America. These projects highlight Market Cross's ability to handle both consumer-facing brand narratives and complex B2B messaging.
Who Benefits from Working with Market Cross
Market Cross is best suited for companies that need a strategic partner with deep regional knowledge and a data-informed approach to communications. The agency is a strong fit for organizations looking to build or protect their corporate reputation across multiple Latin American countries, where cultural nuances can make or break a campaign. It also appeals to businesses in regulated or technology-intensive sectors—such as fintech, risk management, and sustainability—that require sophisticated messaging and media outreach. Startups and established enterprises alike can benefit from Market Cross's blend of traditional PR expertise and modern digital tools, including its use of machine learning to analyze audience behavior and optimize communication strategies. For any company seeking a seasoned Buenos Aires-based agency with a pan-Latin American footprint, Market Cross offers a credible and experienced option.
Key facts
- Team size: 11-50 employees
- Headquarters: Buenos Aires, Autonomous City of Buenos Aires, Argentina
- Address: Buenos Aires Autonomous City of Buenos Aires Argentina
- SIC codes: 7389
Keywords & focus
Topics and areas Market Cross works with.
- relaciones publicas
- organizacion de eventos
- marketing digital
- comunicacion estrategica
- marketing
- creacion de contenidos
- comunicados de prensa
- reputacion
- gestion de prensa
- seo y sem
- public relations & communications services
- brand reputation
- content creation
- sustainability communication
- marketing and advertising
- digital assets
- public relations agencies
- digital ecosystem development
- b2b
- technology consulting
- influencer marketing
- corporate communication
- machine learning
- ai communication strategies
- media relations
- data analytics
- strategic communication
- digital marketing
- media training
- media outreach
- +20 more
Technologies
Gmail, Google Apps, Slack, WordPress.org, Facebook Login (Connect), Facebook Widget, Mobile Friendly, Google Font API, Google Tag Manager, Android, IoT
Industries served by Market Cross
Market Cross works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
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Frequently asked questions about Market Cross
Common questions and answers about Market Cross, their services, location, and how to work with them.
- Where is Market Cross located?
- Market Cross is headquartered in Buenos Aires.
- What services does Market Cross offer?
- Market Cross offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does Market Cross serve?
- Market Cross serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is Market Cross a verified PR agency?
- Market Cross is listed on Online PR. Verification status is shown on their profile.
- How can I contact Market Cross?
- You can visit their website at http://www.marketcrosscompany.com
- How many reviews does Market Cross have?
- Market Cross has 0 client reviews with an average rating of 0.0 out of 5.
- When was Market Cross founded?
- Market Cross was founded in 1996.
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