Nardelli & Asociados

Nardelli & Asociados is a public relations and communications firm based in Buenos Aires, Argentina, with a history spanning more than three decades. Operating from its headquarters at 686 Florida in the Autonomous City of Buenos Aires, the agency focuses on comprehensive corporate communications advisory, ranging from media relations and crisis management to digital marketing and social media strategy. The firm positions itself as a seasoned player in the Argentine market, drawing on deep local knowledge and long-term client relationships.

Core Services and Specialties

Nardelli & Asociados offers a broad suite of services designed to support companies in managing their public image and internal communications. While the agency does not publicly list a detailed service menu, based on its stated expertise and industry keywords, its capabilities likely include:

• Relaciones Institucionales (Institutional Relations): Strategic advice for engaging with government bodies, regulatory agencies, and key stakeholders.
• Comunicación Corporativa (Corporate Communications): Development and execution of internal and external communication plans, including messaging, branding, and reputation management.
• Gestión de Crisis (Crisis Management): Preparation, response, and recovery strategies for handling public relations emergencies, from product recalls to reputational threats.
• Prensa y Medios (Media Relations): Press release distribution, media monitoring, and relationship building with journalists and outlets across Argentina.
• Web Marketing y Redes Sociales (Digital Marketing & Social Media): Online reputation management, social network strategy, content creation, and CRM integration for digital engagement.
• Eventos (Events): Planning and execution of corporate events, product launches, and press conferences.
• Programas de Capacitación (Training Programs): Workshops and coaching for executives and teams on media handling, crisis communications, and public speaking.

These services are delivered with an emphasis on integrated communication, ensuring that all channels—from traditional press to social networks—align with the client's strategic objectives.

Industries and Clientele

Nardelli & Asociados has worked with over 250 companies, both national and international, across a diverse range of sectors. The agency's experience covers Technology, Industry & Services, Engineering & Construction, Mass Consumption, Travel & Tourism, Transportation, and Corporate Social Responsibility. This breadth suggests a flexible approach, capable of adapting to both B2B and B2C environments. The firm's client list includes enterprises in computer software, information technology, and enterprise software, indicating a strong foothold in the tech sector. By focusing on the Argentine market, Nardelli & Asociados leverages its understanding of local business culture, regulatory landscapes, and media dynamics to serve clients effectively.

Approach and Philosophy

The agency's methodology is built on teamwork and personalized attention. Each client is assigned a dedicated team comprising a director, an account executive, and support staff, ensuring that strategies are tailored to specific needs. Nardelli & Asociados emphasizes its status as a locally owned and managed firm, with founders actively involved in daily operations. This structure allows for agility and direct accountability, which the agency views as a competitive advantage. The firm's long tenure—over 30 years—positions it as a knowledgeable partner for companies navigating Argentina's complex business environment. Its approach is not about aggressive promotion but rather strategic, measured communication that protects and enhances reputation over the long term.

Location and Credentials

Based in the heart of Buenos Aires, Argentina, at 686 Florida, Nardelli & Asociados is well-placed to serve clients operating in the country's capital and beyond. The agency's deep roots in the Argentine market, combined with its experience with international companies, make it a practical choice for organizations seeking a local partner with global sensibilities. For businesses entering Argentina or looking to strengthen their presence there, Nardelli & Asociados offers a reliable, experienced resource for public relations and communications needs.

Who This Agency Is a Good Fit For

Nardelli & Asociados is best suited for mid-sized to large enterprises, particularly those in technology, industrial services, and consumer goods, that require a seasoned, hands-on communications partner in Argentina. Companies facing complex stakeholder relationships, regulatory challenges, or reputational risks will find value in the agency's crisis management and institutional relations expertise. It is also a strong option for organizations that prefer a locally owned firm with a proven track record over a large, multinational agency network.