The Original
The Original is a public relations agency based in Madrid (founded 2014).
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About The Original
The Original is a commercial and communication agency based in Madrid, Spain, that has built a focused reputation around tourism, lifestyle, and wellness. Founded in 2014, the agency operates from its headquarters at 2 Calle de Argensola in the heart of the Spanish capital. Rather than positioning itself as a generalist firm, The Original concentrates its efforts on sectors where destination marketing, brand visibility, and personal relationships matter most. This specialization allows the agency to offer tailored strategies that combine sales representation, public relations, and event management under one roof.
Specialized Expertise in Tourism and Lifestyle
The Original's core strength lies in its deep understanding of the tourism and hospitality industries. With a team that brings strong backgrounds in these sectors, the agency works with hotels, luxury tourism brands, and wellness providers. The team's experience in destination marketing and commercial showroom management means they can represent brands not just through communication, but also through direct sales efforts. For clients in the beauty and lifestyle space, The Original offers press management, fam trips organization, and campaign support to increase brand visibility in key markets. The agency's location in Madrid, a major European hub for tourism and luxury travel, gives it natural advantages in connecting clients with media, influencers, and trade partners across Spain and beyond.
Integrated Services: From Strategy to Implementation
The Original differentiates itself by offering a global service solution that covers strategy, implementation, and follow-through. Their approach is built on the belief that attention to detail and teamwork are essential to achieving client goals. Services include:
- Public relations and communications (both offline and online)
- Commercial representation and sales representation
- Event planning and event management
- Fam trips organization and press management
- Custom marketing programs and campaign support
- Marketing strategy consulting and traducciones (translations)
- Commercial showroom management for luxury brands
This breadth of services allows The Original to act as a one-stop partner for brands entering or expanding in the Spanish market. Rather than outsourcing components of a campaign, clients can rely on the agency to handle both the creative and commercial sides of their initiatives. The team creates customized strategies with one-off initiatives that adapt to each brand's current position and specific needs.
Who The Original Works With
Given its focus on tourism, lifestyle, and wellness, The Original is best suited for brands in the hospitality sector—hotels, resorts, and destination marketing organizations—as well as luxury travel companies and wellness retreats. Beauty and lifestyle brands looking to increase their presence in Spain or the broader European market will also find value in the agency's press and event management capabilities. The Original's sales representation services are particularly useful for international brands that need a local commercial showroom and dedicated sales support in Madrid. Because the agency emphasizes teamwork and customized programs, it tends to work best with clients who value a close, collaborative relationship and who want a partner that can manage both the strategic and operational sides of their marketing and communications efforts. For brands seeking a focused, hands-on agency with a clear sector specialty, The Original offers a practical and experienced option based in the center of Madrid, Spain.
Key facts
- Team size: 11-50 employees
- Headquarters: 2 Calle de Argensola, Madrid, Community of Madrid, Spain, 28004
- Address: 2 Calle de Argensola , Madrid Community of Madrid Spain 28004
- SIC codes: 8742
Keywords & focus
Topics and areas The Original works with.
- marketing
- traducciones
- turismo
- belleza
- comunicacion offline
- relaciones publicas
- destination
- representacion comercial
- commercial showroom
- sales
- hoteles
- wellness
- asesoramiento en marketing comunicacion
- lifestyle
- public relations
- hotels
- eventos
- comunicacion online
- beauty
- public relations & communications services
- event planning
- press management
- fam trips organization
- marketing strategies
- luxury tourism
- campaign support
- sales representation
- brand visibility
- event management
- custom marketing programs
- +51 more
Technologies
GoDaddy Hosting, WordPress.org, Mobile Friendly, Apache
Industries served by The Original
The Original works with clients across 1 sectors. Whether you are a startup or an enterprise, they can support your PR and communications goals.
- public relations & communications
Other PR agencies in Madrid
If you are looking for alternatives or more options in Madrid, here are other public relations agencies in the same city you can compare.
Frequently asked questions about The Original
Common questions and answers about The Original, their services, location, and how to work with them.
- Where is The Original located?
- The Original is headquartered in Madrid.
- What services does The Original offer?
- The Original offers media relations, communications strategy, and public relations. They help brands with public relations, media outreach, and strategic communications.
- What industries does The Original serve?
- The Original serves clients in public relations & communications. They work with startups, scale-ups, and enterprises across these sectors.
- Is The Original a verified PR agency?
- The Original is listed on Online PR. Verification status is shown on their profile.
- How can I contact The Original?
- You can visit their website at http://www.theoriginal.es
- How many reviews does The Original have?
- The Original has 0 client reviews with an average rating of 0.0 out of 5.
- When was The Original founded?
- The Original was founded in 2014.
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